NUA Glow Wellness Spa - Analysis - Proposal - Budget - UnEjemplo.com<\/title>\n <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n <link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;600;700;800&display=swap\" rel=\"stylesheet\">\n <style>\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n NUA Glow Wellness Spa \u2014 An\u00e1lisis, Propuesta & Presupuesto\n UnEjemplo.com \u00b7 Steve Sullivan \u00b7 Marzo 2026\n \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n\n:root {\n --green: #1C7B1C;\n --green2: #228B22;\n --green-dark: #152615;\n --gold: #C9A84C;\n --gold-border: #A8862A;\n --gold-warm: #C8902E;\n --warm-dark: #7A5800;\n --green-light: #E8F5EE;\n --green-light2:#EDF7ED;\n --body: #2C2C2A;\n --gray: #555;\n --lgray: #888;\n --border: #CCCCCC;\n --red-bg: #FFCDD2;\n --red-text: #B71C1C;\n --green-cell: #C8E6C9;\n --green-cell-t:#1B5E20;\n}\n\n*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }\nhtml { scroll-behavior: smooth; }\n\nbody {\n font-family: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', Arial, sans-serif !important;\n font-size: 18px !important; line-height: 1.7 !important; color: var(--body); background: #ECEAE5;\n}\n\/* Bloquear overrides de CMS editable en el contenido del documento *\/\n.wrap, .wrap p, .wrap li, .wrap td, .wrap th,\n.wrap .ficha-cell, .wrap .entregable-body,\n.wrap .box-dark p, .wrap .box-gold, .wrap .box-green,\n.wrap .layout-card, .wrap .closing {\n font-family: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', Arial, sans-serif !important;\n}\n.wrap p, .wrap li { font-size: 18px !important; line-height: 1.7 !important; }\n.wrap td, .wrap th { font-size: 17px !important; }\n.wrap h2 { font-size: 29px !important; }\n.wrap h3 { font-size: 23px !important; }\n.wrap h4 { font-size: 20px !important; }\n\n\/* \u2500\u2500 DOC-NAV (aislado, no interfiere con el sitio) \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.ng-docnav {\n background: #fff;\n border-top: 1px solid var(--border);\n border-bottom: 2px solid var(--green);\n box-shadow: 0 2px 6px rgba(0,0,0,.07);\n}\n.ng-docnav-inner { width: 100%; padding: 0 4px; }\n.ng-row {\n display: flex; flex-wrap: wrap; align-items: center; gap: 2px;\n padding: 4px 0;\n}\n.ng-row + .ng-row { border-top: 1px solid var(--green-light); }\n.ng-docnav a {\n font-size: 14px; text-decoration: none; padding: 5px 9px;\n border-radius: 4px; color: var(--gray); white-space: nowrap;\n transition: background .15s, color .15s;\n}\n.ng-docnav a:hover { background: var(--green-light); color: var(--green); }\n.ng-docnav a.ng-sec {\n font-weight: 700; color: var(--green-dark); letter-spacing: .03em;\n font-size: 13px; text-transform: uppercase;\n}\n.ng-docnav a.ng-sec:hover { background: var(--green); color: #fff; }\n.ng-docnav a.ng-sec2 {\n font-weight: 700; color: var(--warm-dark); letter-spacing: .03em;\n font-size: 13px; text-transform: uppercase;\n}\n.ng-docnav a.ng-sec2:hover { background: var(--gold); color: #fff; }\n\n\/* Mobile: items compactos con wrap \u2014 no depende de overflow-x del padre *\/\n@media (max-width: 640px) {\n .ng-docnav-inner { padding: 0 2px; }\n .ng-row { gap: 2px; padding: 4px 0; flex-wrap: wrap; }\n .ng-docnav a { font-size: 15px; padding: 5px 9px; white-space: nowrap; }\n .ng-docnav a.ng-sec, .ng-docnav a.ng-sec2 { font-size: 14px; padding: 5px 8px; }\n}\n\n\/* \u2500\u2500 LAYOUT \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.wrap { max-width: 980px; margin: 0 auto; padding: 36px 0 80px; }\n\n\/* \u2500\u2500 DIVIDER BETWEEN DOCS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.doc-divider { border: none; border-top: 3px solid var(--green-dark); margin: 80px 0 0; }\n.part-header {\n display: flex; align-items: center; gap: 14px;\n margin: 3rem 0 1.5rem;\n}\n.part-line { flex: 1; height: 2px; background: var(--green-dark); }\n.part-badge {\n background: var(--green-dark); color: var(--gold);\n font-weight: 800; font-size: .8rem; letter-spacing: .12em;\n padding: 5px 18px; border-radius: 2px; white-space: nowrap;\n}\n\n\/* \u2500\u2500 HERO \/ PORTADA \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.hero-title {\n font-size: 38px; font-weight: 800; color: var(--green);\n letter-spacing: -.5px; margin-bottom: 6px;\n}\n.hero-sub { font-size: 18px; color: var(--gray); margin-bottom: 28px; }\n.hero-client {\n background: var(--green-dark);\n border-radius: 8px;\n border: 1px solid rgba(201,168,76,.25);\n padding: 44px 40px 36px;\n margin-bottom: 12px;\n text-align: center;\n box-shadow: 0 8px 32px rgba(0,0,0,.18);\n}\n.hero-client-name {\n font-size: 36px; font-weight: 800; color: var(--gold);\n letter-spacing: 3px; text-transform: uppercase; margin-bottom: 0;\n line-height: 1.15;\n}\n.hero-client-tagline { font-size: 14px; color: rgba(255,255,255,.75); font-style: italic; }\n.hero-client-info { font-size: 13px; color: rgba(255,255,255,.5); margin-top: 4px; }\n\n\/* \u2500\u2500 HEADINGS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\nh2 {\n font-size: 29px; font-weight: 700; color: var(--green);\n margin: 56px 0 6px; padding-bottom: 8px;\n border-bottom: 2px solid var(--border);\n scroll-margin-top: 28px;\n}\nh3 {\n font-size: 23px; font-weight: 700; color: var(--green);\n margin: 32px 0 10px; scroll-margin-top: 28px;\n}\nh4 { font-size: 20px; font-weight: 700; color: var(--body); margin: 22px 0 8px; }\np { margin-bottom: 12px; }\np:last-child { margin-bottom: 0; }\n\n\/* \u2500\u2500 FICHA \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.ficha { border: 1px solid var(--border); border-radius: 6px; overflow: hidden; margin-bottom: 32px; }\n.ficha-header { background: var(--green); color: #fff; font-weight: 700; font-size: 18px; padding: 12px 16px; }\n.ficha-grid { display: grid; grid-template-columns: 1fr 1fr; }\n.ficha-cell {\n padding: 13px 16px; border-right: 1px solid var(--border);\n border-bottom: 1px solid var(--border); font-size: 17px;\n}\n.ficha-cell:nth-child(even) { border-right: none; }\n.ficha-cell:nth-last-child(-n+2) { border-bottom: none; }\n.ficha-cell strong {\n display: block; font-size: 13px; color: var(--gray);\n text-transform: uppercase; letter-spacing: .05em; margin-bottom: 2px;\n}\n\n\/* \u2500\u2500 CALLOUT BOXES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.box-dark {\n background: var(--green-dark); border-radius: 6px;\n padding: 22px 26px; margin: 20px 0; color: #fff;\n}\n.box-dark strong { color: var(--gold); font-size: 20px; display: block; margin-bottom: 8px; }\n.box-dark p { color: rgba(255,255,255,.85); margin: 0 0 8px; font-size: 18px; }\n.box-dark p:last-child { margin: 0; }\n.box-gold {\n border-left: 5px solid var(--gold-border); background: #FFFBEC;\n border-radius: 0 5px 5px 0; padding: 18px 22px; margin: 20px 0;\n font-style: italic; color: var(--warm-dark); font-size: 18px;\n}\n.box-green {\n border-left: 5px solid var(--green); background: var(--green-light2);\n border-radius: 0 5px 5px 0; padding: 18px 22px; margin: 20px 0; font-size: 18px;\n}\n.box-green strong { color: var(--green-dark); }\n\n\/* \u2500\u2500 TABLES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.tw { overflow-x: auto !important; -webkit-overflow-scrolling: touch; margin: 16px 0; max-width: 100%; }\ntable { width: 100%; border-collapse: collapse; font-size: 17px; }\nth {\n background: var(--green-dark); color: #fff; font-weight: 600;\n padding: 13px 15px; text-align: left;\n}\ntd { padding: 13px 15px; border: 1px solid var(--border); vertical-align: top; }\ntr:nth-child(even) td { background: var(--green-light); }\ntr:nth-child(odd) td { background: #fff; }\ntd strong { color: var(--green-dark); }\ntd .sub { font-size: 14px; color: var(--gray); display: block; margin-top: 3px; }\n\n\/* table header variants *\/\n.hg { background: #1A6E3A !important; }\n.hr { background: #B71C1C !important; }\n.ha { background: #B8560A !important; }\n.hgr { background: #555 !important; }\n\n\/* cell shading *\/\n.lb { background: #E8F0F8 !important; }\n.lg { background: var(--green-light) !important; }\n.la { background: #FFF3E0 !important; }\n.ll { background: #F8F8F6 !important; }\n.lo { background: #FFF8E7 !important; }\n.nv { background: var(--green-dark) !important; color: #fff !important; }\n\n\/* text colors *\/\n.tnv { color: #1A3A6E; }\n.tgn { color: #1A6E3A; }\n.tam { color: #B8560A; }\n.tgy { color: #666; }\n.trd { color: #B71C1C; }\n.twh { color: #fff; }\n.b { font-weight: 700; }\n.c { text-align: center; }\n.i { font-style: italic; }\n.sm { font-size: .82rem; }\n\n\/* check \/ cross cells *\/\n.ck { background: var(--green-cell) !important; color: var(--green-cell-t); font-weight: 700; text-align: center; }\n.cx { background: #f5f5f5 !important; color: #bbb; text-align: center; }\n\n\/* threat badges *\/\n.t-alta { background: #FFCDD2 !important; color: #B71C1C; font-weight: 700; text-align: center; }\n.t-media { background: #FFF3E0 !important; color: #B8560A; font-weight: 700; text-align: center; }\n.t-baja { background: var(--green-cell) !important; color: var(--green-cell-t); font-weight: 700; text-align: center; }\n\n\/* vs table *\/\n.tbl-vs th.pos { background: var(--green-cell-t) !important; }\n.tbl-vs th.neg { background: var(--red-text) !important; }\n.tbl-vs td.pos { background: var(--green-cell) !important; color: var(--green-cell-t); }\n.tbl-vs td.neg { background: var(--red-bg) !important; color: var(--red-text); }\n\n\/* total row *\/\ntr.total td { background: var(--green-dark) !important; color: #fff !important; font-weight: 700; }\ntr.total td strong { color: var(--gold) !important; }\n\n\/* \u2500\u2500 LISTS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\nul.clean { list-style: none; padding: 0; margin: 10px 0; }\nul.clean li {\n padding: 9px 0 9px 26px; position: relative;\n border-bottom: 1px solid var(--green-light); font-size: 18px;\n}\nul.clean li:last-child { border-bottom: none; }\nul.clean li::before { content: \"\u2022\"; color: var(--green); font-weight: 700; position: absolute; left: 8px; }\nul.clean li strong { color: var(--green-dark); }\nul { padding-left: 1.4rem; margin: .4rem 0 .8rem; }\nul li { margin-bottom: .4rem; font-size: 18px; }\n\n\/* \u2500\u2500 BADGES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.badge {\n display: inline-block; background: var(--green); color: #fff;\n font-size: 11px; font-weight: 700; padding: 2px 10px;\n border-radius: 20px; letter-spacing: .06em; text-transform: uppercase;\n margin-bottom: 8px;\n}\n.badge.b2 { background: var(--green-dark); }\n.badge.gold { background: var(--gold-border); }\n.pri {\n display: inline-block; background: var(--green); color: #fff;\n font-size: 11.5px; font-weight: 700; padding: 2px 10px;\n border-radius: 3px; margin-right: 8px; letter-spacing: .04em;\n}\n.pri.p2 { background: var(--green2); }\n.pri.p3 { background: var(--gold-border); }\n\n\/* \u2500\u2500 OPTION BOXES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.opt-a {\n background: var(--green-dark); color: #fff; padding: 1rem 1.4rem;\n text-align: center; margin: .8rem 0; border-radius: 3px;\n}\n.opt-a .oh { color: var(--gold); font-size: 1.1rem; font-weight: 800; }\n.opt-a .os { color: rgba(255,255,255,.7); font-size: .85rem; font-style: italic; margin-top: 3px; }\n.opt-b {\n background: var(--green2); color: #fff; padding: 1rem 1.4rem;\n text-align: center; margin: .8rem 0; border-radius: 3px;\n}\n.opt-b .oh { color: #fff; font-size: 1.1rem; font-weight: 800; }\n.opt-b .os { color: rgba(255,255,255,.75); font-size: .85rem; font-style: italic; margin-top: 3px; }\n\n\/* \u2500\u2500 LAYOUT CARDS (sitio web) \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.layout-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; margin: 16px 0; }\n.layout-card {\n border: 1px solid var(--border); border-radius: 5px;\n overflow: hidden; font-size: 17px;\n}\n.layout-card-head {\n background: var(--green); color: #fff; padding: 11px 14px;\n font-weight: 700; font-size: 16px;\n}\n.layout-card-head .num {\n display: inline-block; background: rgba(255,255,255,.2);\n border-radius: 3px; padding: 0 7px; margin-right: 6px; font-size: 14px;\n}\n.layout-card-body { padding: 13px 14px; background: #fff; }\n.layout-card-body .obj { font-size: 14px; color: var(--green); margin-top: 8px; font-style: italic; }\n\n\/* \u2500\u2500 ENTREGABLE CARDS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.entregable {\n border: 1px solid var(--border); border-radius: 5px;\n overflow: hidden; margin-bottom: 12px;\n}\n.entregable-head {\n display: flex; align-items: center; gap: 10px;\n background: var(--green-dark); padding: 12px 16px;\n}\n.entregable-num {\n background: var(--gold); color: var(--green-dark); font-weight: 800;\n font-size: 15px; padding: 3px 12px; border-radius: 3px; white-space: nowrap;\n}\n.entregable-title { color: #fff; font-weight: 700; font-size: 18px; }\n.entregable-sub { color: rgba(255,255,255,.7); font-size: 14px; margin-top: 2px; }\n.entregable-body { padding: 15px 16px; background: #fff; font-size: 17px; }\n\n\/* \u2500\u2500 CLOSING \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.closing {\n margin-top: 60px; padding-top: 22px; border-top: 1px solid var(--border);\n text-align: center; font-size: 17px; color: var(--lgray);\n}\n.closing strong { color: var(--green); }\n.ftrnote {\n text-align: center; font-size: 14px; color: #999;\n border-top: 1px solid #eee; padding-top: 1rem; margin-top: 2rem; font-style: italic;\n}\n\n\/* \u2500\u2500 RESPONSIVE \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n@media (max-width: 640px) {\n body { font-size: 16px !important; }\n .wrap { padding: 12px 0 60px; }\n .hero-client { padding: 28px 18px 22px; }\n .hero-client-name { font-size: 25px !important; letter-spacing: 1px; }\n .ficha-grid { grid-template-columns: 1fr; }\n .ficha-cell { border-right: none; font-size: 16px !important; }\n .ficha-cell:nth-last-child(-n+2) { border-bottom: 1px solid var(--border); }\n .ficha-cell:last-child { border-bottom: none; }\n .ficha-header { font-size: 16px !important; }\n .layout-grid { grid-template-columns: 1fr; }\n .wrap h2 { font-size: 22px !important; }\n .wrap h3 { font-size: 19px !important; }\n .wrap h4 { font-size: 17px !important; }\n .wrap td, .wrap th { font-size: 15px !important; }\n th, td { padding: 10px 11px; }\n td .sub { font-size: 13px !important; }\n .entregable-title { font-size: 16px !important; }\n .entregable-body { font-size: 16px !important; }\n .entregable-sub { font-size: 13px !important; }\n .box-dark p { font-size: 16px !important; }\n .box-gold, .box-green { font-size: 16px !important; }\n .layout-card { font-size: 16px !important; }\n .layout-card-head { font-size: 14px !important; }\n .closing { font-size: 16px !important; }\n .ftrnote { font-size: 13px !important; }\n .wrap p, .wrap li { font-size: 16px !important; }\n}\n@media print {\n .ng-docnav { display: none; }\n .doc-divider { page-break-before: always; }\n .hero-client, th, .box-dark, .badge { -webkit-print-color-adjust: exact; print-color-adjust: exact; }\n}\n <\/style>\n<\/head>\n<body>\n\n\n<div class=\"ng-docnav\">\n <div class=\"ng-docnav-inner\">\n <div class=\"ng-row\">\n <a href=\"#analisis\" class=\"ng-sec\">ANALYSIS<\/a>\n <a href=\"#panorama\">Panorama<\/a>\n <a href=\"#competencia\">Competitors<\/a>\n <a href=\"#huecos\">Holes<\/a>\n <\/div>\n <div class=\"ng-row\">\n <a href=\"#estrategia\" class=\"ng-sec\">STRATEGY<\/a>\n <a href=\"#diagnostico\">Diagnosis<\/a>\n <a href=\"#prioridades\">Priorities<\/a>\n <a href=\"#porque-web\">Why web<\/a>\n <\/div>\n <div class=\"ng-row\">\n <a href=\"#propuesta\" class=\"ng-sec\">PROPOSAL<\/a>\n <a href=\"#entregables\">Deliverables<\/a>\n <a href=\"#layout\">Site - 9 pages<\/a>\n <a href=\"#iguala-sec\">Equal<\/a>\n <a href=\"#no-incluye\">Does not include<\/a>\n <\/div>\n <div class=\"ng-row\">\n <a href=\"#presupuesto\" class=\"ng-sec2\">BUDGET<\/a>\n <a href=\"#inversion\">Initial investment<\/a>\n <a href=\"#iguala-precio\">Monthly equalization<\/a>\n <a href=\"#anuales\">Annual fees<\/a>\n <a href=\"#notas\">Conditions<\/a>\n <\/div>\n <\/div>\n<\/div>\n\n<div class=\"wrap\">\n\n\n<div style=\"margin-top:48px; margin-bottom:44px;\">\n <div class=\"hero-client\">\n <div style=\"font-size:11px; font-weight:700; color:rgba(255,255,255,.4); letter-spacing:.18em; text-transform:uppercase; margin-bottom:18px;\">Analysis - Proposal - Budget<\/div>\n <div class=\"hero-client-name\">NUA GLOW WELLNESS SPA<\/div>\n <div class=\"hero-client-tagline\" style=\"margin-top:10px; font-size:15px;\">Tridiodo Laser Hair Removal - Advanced Aesthetic Treatments - Wellness<\/div>\n <div class=\"hero-client-info\" style=\"margin-top:8px;\">Le\u00f3n, Guanajuato - Av. Panorama 707 - @nuaglowspa<\/div>\n <div style=\"margin-top:22px; padding-top:18px; border-top:1px solid rgba(255,255,255,.12); display:flex; justify-content:center; gap:40px; flex-wrap:wrap;\">\n <span style=\"font-size:12px; color:rgba(255,255,255,.5);\">Prepared by <strong style=\"color:var(--gold);\">OneExample.com<\/strong> - Steve Sullivan<\/span>\n <span style=\"font-size:12px; color:rgba(255,255,255,.5);\">March 2026<\/span>\n <span style=\"font-size:12px; color:rgba(255,255,255,.5); font-style:italic;\">Confidential Document<\/span>\n <\/div>\n <\/div>\n<\/div>\n\n<div class=\"ficha\">\n <div class=\"ficha-header\">Customer file<\/div>\n <div class=\"ficha-grid\">\n <div class=\"ficha-cell\"><strong>Business<\/strong>NUA Glow Wellness Spa<\/div>\n <div class=\"ficha-cell\"><strong>Category<\/strong>Spa - Advanced Aesthetics - Laser Hair Removal<\/div>\n <div class=\"ficha-cell\"><strong>Location<\/strong>Panorama Av. 707, Le\u00f3n, Guanajuato<\/div>\n <div class=\"ficha-cell\"><strong>Coverage<\/strong>Local - Le\u00f3n, GTO<\/div>\n <div class=\"ficha-cell\"><strong>Social networks<\/strong>Instagram + Facebook @nuaglowspa<\/div>\n <div class=\"ficha-cell\"><strong>Google Business<\/strong>Active - maps.app.goo.gl\/3HNDKqKYZwXzdKMS9<\/div>\n <div class=\"ficha-cell\"><strong>Current website<\/strong>Does not have - main opportunity<\/div>\n <div class=\"ficha-cell\"><strong>Suggested domain<\/strong>nuaspa.com.mx - nuaspa.com.mx<\/div>\n <\/div>\n<\/div>\n\n\n\n<h2 id=\"analisis\">Step 1: Market and Competitive Landscape Analysis<\/h2>\n\n<h3 id=\"panorama\">1.1 Market Overview - Le\u00f3n, Guanajuato<\/h3>\n<p>The spa, laser hair removal and advanced aesthetic treatment market in Leon, GTO operates in three distinct layers. With 1.6 million inhabitants and a robust service economy, Leon has an upper-middle class that actively invests in wellness and personal care. Premium players combine certified technology (HIFU, Diode Laser, Aerolase), professional branding, website and online booking.<\/p>\n<p><strong>NUA Glow competes in the Premium layer<\/strong> with top-notch equipment, a professional brandbook and a fully structured pricing menu - but without a website, it is invisible to the most intent-to-buy searches on Google.<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:14%\">Layer<\/th>\n <th style=\"width:36%\">Competitor Profile<\/th>\n <th style=\"width:20%\">Price Range<\/th>\n <th>Digital Presence<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"nv b c\">Premium<\/td>\n <td>Medical-aesthetic centers and wellness spas with certified technology (HIFU, Diode Laser, Aerolase), professional branding, website, Fresha booking and active presence in networks. Instagram 7K-14K followers.<\/td>\n <td class=\"lg tgn b c\">$590-$4,500 \/ service<\/td>\n <td>Website - Instagram active - GMB optimized - Fresha\/Booksy - Google Ads<\/td>\n <\/tr>\n <tr>\n <td class=\"lb tnv b c\">Medium<\/td>\n <td class=\"ll\">Beauty salons with some technology (basic radiofrequency, IPL hair removal), active Instagram but no content strategy, no website or online booking system.<\/td>\n <td class=\"la tam b c\">$200-$800 \/ service<\/td>\n <td class=\"ll\">Basic Instagram - GMB unoptimized - WhatsApp for dating only<\/td>\n <\/tr>\n <tr>\n <td class=\"b c\" style=\"background:#F0F0F0;\">Accessible<\/td>\n <td>Home-based services or small studios with no established premises, no certified technology, total dependence on referrals and informal social networks.<\/td>\n <td class=\"b c\" style=\"background:#F0F0F0;\">$80-$300 \/ service<\/td>\n <td style=\"background:#F0F0F0;\">Facebook\/Instagram only - no GMB - no website<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<div class=\"box-dark\">\n <strong>Positioning of NUA Glow<\/strong>\n <p>NUA Glow operates in the layer <strong style=\"color:var(--gold)\">Premium<\/strong> with clinical-grade technology (Tridiodo, HIFU, Hollywood Peel), a full professional brandbook and a structured pricing menu with clear packages. However, the digital infrastructure does not reflect that level: with no website, NUA Glow cedes to Mauma Body, DermoHealth and Novopiel all high intent searches that come to Google.<\/p>\n <p>The gap between service quality and digital visibility is the most urgent - and most solvable - opportunity in business today.<\/p>\n<\/div>\n\n<h3 id=\"competencia\">1.2 Competitor Analysis - Le\u00f3n, GTO<\/h3>\n<p>Three direct competitors and four medium-high threat players were identified in the Leon premium market:<\/p>\n\n<h4>Direct Competitors<\/h4>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:22%\">Company<\/th>\n <th class=\"hg\" style=\"width:39%\">\u2713 Strengths<\/th>\n <th class=\"hr\" style=\"width:39%\">\u2717 Weaknesses - Opportunities NUA Glow<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Mauma Body<br><span class=\"sm tgy\">maumabody.com - @maumabody<\/span><\/td>\n <td class=\"lg tgn\">\n Website with catalog and online reservations (Fresha)<br>\n 11K followers Instagram - 5,165 likes Facebook<br>\n 2 branches in Le\u00f3n (incl. Panorama, same neighborhood)<br>\n TripAdvisor 5.0 - highly trusted external validation\n <\/td>\n <td style=\"background:#FFF5F5; color:#B71C1C;\">\n No positioning in advanced technology (HIFU, Tridiod)<br>\n Prices not fully transparent on the site<br>\n No educational content on YouTube<br>\n Branding less premium than NUA Glow\n <\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">DermoHealth<br><span class=\"sm tgy\">dermohealth.mx - @dermohealthleon<\/span><\/td>\n <td class=\"lg tgn ll\">\n Website with listing in Multiestetica.mx<br>\n Aerolase technology + premium line Natura Biss\u00e9<br>\n Two branches (Blvd. Campestre + Ibero)\n <\/td>\n <td class=\"ll\" style=\"background:#FFF5F5; color:#B71C1C;\">\n Limited online reviews - little social validation<br>\n Non-visible pricing - creates decision friction<br>\n Far from Panorama \/ Norte de Le\u00f3n<br>\n No YouTube channel or educational content\n <\/td>\n <\/tr>\n <tr>\n <td class=\"b\">SKIN-ZONE Leon<br><span class=\"sm tgy\">skinzonedepilationlaser.com.mx<\/span><\/td>\n <td class=\"lg tgn\">\n 13+ years of experience in Le\u00f3n<br>\n Website + Fresha + Multiestetica.mx + Yelp<br>\n Clear specialization in laser hair removal\n <\/td>\n <td style=\"background:#FFF5F5; color:#B71C1C;\">\n Only 9 reviews on Yelp - weak presence for 13 years old<br>\n No visible Instagram - total absence in visual marketing<br>\n Narrow positioning (waxing only)<br>\n Outdated branding vs. NUA Glow\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h4 style=\"margin-top:28px;\">Competitive Threat Map<\/h4>\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:18%\">Competitor<\/th>\n <th style=\"width:28%\">Primary differentiator<\/th>\n <th style=\"width:28%\">Digital weapon<\/th>\n <th style=\"width:18%\">Vulnerability<\/th>\n <th class=\"c\" style=\"width:8%\">Threat<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Mauma Body<\/td>\n <td>Panorama + Fresha + 11K Instagram<\/td>\n <td>Web + Fresha + TripAdvisor 5.0 + 2 branches<\/td>\n <td class=\"ll\">No visible tech premium; generic branding<\/td>\n <td class=\"t-alta\">ALTA<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Novopiel Le\u00f3n<\/td>\n <td class=\"ll\">Chain with HIFU, RF, CO2 laser + digital marketing<\/td>\n <td class=\"ll\">Website + Google Ads + HIFU positioning<\/td>\n <td>Chain model - less personalized treatment<\/td>\n <td class=\"t-alta\">ALTA<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">DermoHealth<\/td>\n <td>Aerolase + Natura Biss\u00e9 Technology<\/td>\n <td>Website + medical-aesthetic directory + 2 suc.<\/td>\n <td class=\"ll\">No powerful Instagram; invisible price<\/td>\n <td class=\"t-media\">MEDIA<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Casa L\u00faa Spa<\/td>\n <td class=\"ll\">14K Instagram followers - lifestyle referrer<\/td>\n <td class=\"ll\">Premium visual content + active community<\/td>\n <td>No advanced tech or laser hair removal<\/td>\n <td class=\"t-media\">MEDIA<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h3 id=\"huecos\">1.3 Market Gaps - Opportunities for NUA Glow<\/h3>\n<p>Competitive analysis reveals six immediately digitally exploitable gaps:<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:36%\">Market Gap<\/th>\n <th>Opportunity for NUA Glow<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"tgn b\">\ud83c\udf10 Own website - the most urgent digital gap<\/td>\n <td>Mauma Body, DermoHealth and SKIN-ZONE have websites. NUA Glow has none. High intent searches (<em>\u201claser hair removal Leon price\u201d, \u201cHIFU Leon\u201d, \u201cspa massages Leon\u201d.\u201d<\/em>) get to Google first - and NUA Glow doesn't show up. A complete site, built once, puts NUA Glow in front of the customer who has already decided to buy.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b ll\">\ud83d\udd0d Local SEO for high-intent searches<\/td>\n <td class=\"ll\">No direct competitor completely dominates the highest intent terms: <em>\u201claser hair removal Leon\u201d<\/em>, <em>\u201cHollywood Peel Leon GTO\u201d<\/em>, <em>\u201cHIFU lifting without surgery Le\u00f3n\u201d.\u201d<\/em>, <em>\u201crelaxing massage Panorama Le\u00f3n\u201d.\u201d<\/em>. A site with 9 pages generates 9 opportunities to appear in Google - versus zero today.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b\">\ud83d\udcb0 Transparent online price menu<\/td>\n <td>Most spas and esthetic centers in Le\u00f3n do not publish prices. The client has to call, write via DM or go in person - friction that generates abandonment. NUA Glow already has a structured menu with clear pricing. Publishing it on the web turns that transparency into a direct competitive advantage.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b ll\">\u2b50 Google reviews on the site - no one shows them.<\/td>\n <td class=\"ll\">No direct competitor integrates your Google reviews on their website. With TrustIndex, reviews automatically appear on the site. A visitor who sees <strong>4.9\u2605 with 60 real reviews<\/strong> decide before reading the first paragraph of the copy.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b\">\ud83d\udcf1 YouTube Shorts + automatic distribution<\/td>\n <td>No identified competitor in Lion produces educational content on YouTube or uses automatic distribution. With Repurpose.io, a video recorded in the space is automatically distributed to YouTube, Instagram Reels, TikTok and Facebook. <strong>Record once = presence on 5 platforms.<\/strong><\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b ll\">\ud83d\udcac WhatsApp Business Catalog<\/td>\n <td class=\"ll\">No direct competitor has an active WhatsApp Business catalog with photo, name and price per service. The customer sees what he needs, decides and writes to schedule - no Instagram, no Facebook, no website. The most direct digital showcase in the local market.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n\n\n<h2 id=\"estrategia\">Step 2: Digital Strategy<\/h2>\n\n<h3 id=\"diagnostico\">2.1 Diagnosis<\/h3>\n\n<div class=\"box-dark\" style=\"margin-top:16px;\">\n <strong>NUA Glow has the space, the technology and the brand to be the benchmark for premium wellness in Leon - but Google can't take you to them yet.<\/strong>\n <p>Professional Brandbook. Tridiodo + HIFU + Hollywood Peel technology. International level relaxation space in Panorama. Structured pricing menu. All the value is there - but with no website, most intent searches lead the customer directly to Mauma Body, Novopiel or DermoHealth.<\/p>\n <p>The customer looking for <em>\u201claser hair removal Leon price\u201d<\/em> at 9pm gets to Google before Instagram. Without a website, that prospect never finds NUA Glow. The solution isn't a temporary page that gets rebuilt later - it's a complete, one-time built site that from day one has every service on its own optimized URL and captures all existing demand.<\/p>\n<\/div>\n\n<div class=\"tw\" style=\"margin-top:20px;\"><table class=\"tbl-vs\">\n <thead>\n <tr>\n <th class=\"neg c\">\u26a0\ufe0f The situation today<\/th>\n <th class=\"pos c\">\u2705 With this strategy.<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"neg\">NUA Glow does not appear in Google for any high intent search terms.<\/td>\n <td class=\"pos\">9 URLs indexed since the day of publication - each service captures its own organic traffic.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">The customer has to actively search @nuaglowspa on Instagram to find the business.<\/td>\n <td class=\"pos\">Google takes the prospect straight to the site - with pricing, photos of the space and CTAs to schedule.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">Positive Google reviews only live on Google Maps - not in the shopping experience.<\/td>\n <td class=\"pos\">TrustIndex displays real-time Google reviews within the site - 24\/7 passive conversion.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">Each network video requires separate publishing effort on each platform.<\/td>\n <td class=\"pos\">Repurpose.io automatically distributes to YouTube, Instagram, TikTok and Facebook - without additional work.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">The customer arriving by DM has to ask for prices, wait for an answer and decide without seeing anything.<\/td>\n <td class=\"pos\">WhatsApp Business catalog with photo + price + description per service - customer decides and direct agenda.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h3 id=\"prioridades\">2.2 Strategic Priorities<\/h3>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:20%\">Priority<\/th>\n <th style=\"width:32%\">Action<\/th>\n <th>Expected impact<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td><span class=\"pri\">PRIORITY 1<\/span><\/td>\n <td class=\"b\">Complete website from day one<\/td>\n <td>Not one page and then rebuild it. A site with all pages from the start - each service indexed in Google separately, with its own SEO, from the day of publication. The demand already exists; the site captures it.<\/td>\n <\/tr>\n <tr>\n <td class=\"ll\"><span class=\"pri p2\">PRIORITY 2<\/span><\/td>\n <td class=\"b ll\">Optimized Google Business Profile + reviews on the site<\/td>\n <td class=\"ll\">GMB is now active. Optimizing it and connecting Google reviews to the site via TrustIndex turns every real review into a sales pitch visible 24\/7 - without team intervention.<\/td>\n <\/tr>\n <tr>\n <td><span class=\"pri p3\">PRIORITY 3<\/span><\/td>\n <td class=\"b\">Automatic Content - YouTube Shorts + Repurpose.io<\/td>\n <td>The equipment records from the cockpit. Repurpose.io takes care of the rest: YouTube, Instagram Reels, TikTok, Facebook - automatically. The videos also appear on the site via TrustIndex. One effort, five active channels.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h3 id=\"porque-web\">2.3 Why a complete website - not a landing page?<\/h3>\n\n<div class=\"box-green\">\n <p><strong>The ideal NUA Glow prospect is looking for <em>\u201claser hair removal Leon price\u201d<\/em> o <em>\u201cHIFU lifting without surgery Le\u00f3n\u201d.\u201d<\/em> on Google at 10pm.<\/strong> Get to the search, find the Mauma Body or Novopiel site with prices and reservation button, and schedule right there. NUA Glow never showed up. The opportunity was lost unbeknownst to anyone on the team.<\/p>\n <p style=\"margin:0\">A complete website - not a temporary page - captures that demand around the clock, from <strong>9 different URLs<\/strong>, for 9 different types of customers by searching for 9 different services on Google.<\/p>\n<\/div>\n\n\n\n<h2 id=\"propuesta\">Step 3: Work Proposal<\/h2>\n\n<h3 id=\"entregables\">3.1 Deliverables<\/h3>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">1<\/div>\n <div>\n <div class=\"entregable-title\">Complete Web Site - handmade<\/div>\n <div class=\"entregable-sub\">9 pages \u00b7 Editable CMS \u00b7 On-page SEO \u00b7 LLMs \u00b7 copywriting \u00b7 LocalBusiness schema \u00b7 responsive<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Design and development of the complete site in editable CMS \u2014 built by hand, without generic templates. Each page specifically designed for NUA Glow: Home, Laser Hair Removal, Facial Treatments, HIFU, Body Therapies, Massages, About NUA Glow, Blog, and Contact. Responsive, fast, with on-page SEO, schema. <em>LocalBusiness<\/em> y <strong>optimization for LLMs<\/strong> (ChatGPT, Perplexity, Google AI Overviews) since the day of publication.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">2<\/div>\n <div>\n <div class=\"entregable-title\">Google Business Profile<\/div>\n <div class=\"entregable-sub\">Complete optimization of the existing profile<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Comprehensive audit and optimization: correct categories (Laser Hair Removal Center, Spa, Aesthetic Clinic, Massage Center), services with indicative prices, photos of the space and equipment, pre-answered Q&A, regular publications and link to the website. Objective: to appear in the top 3 of the map for high intent local searches.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">3<\/div>\n <div>\n <div class=\"entregable-title\">TrustIndex<\/div>\n <div class=\"entregable-sub\">Google reviews - Instagram and Facebook feeds - YouTube videos - on site.<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n TrustIndex setup and integration on the site: Google reviews (\u2605 + text) updating automatically, Instagram and Facebook feed in real time, and YouTube videos appearing on the site without manual intervention. The highest converting passive widget for premium local businesses.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">4<\/div>\n <div>\n <div class=\"entregable-title\">WhatsApp Business - Catalog<\/div>\n <div class=\"entregable-sub\">Direct-to-customer service showcase - without intermediaries<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Full setup: catalog with photo, name, description and price per service organized by category (Laser Hair Removal, Facials, HIFU, Body Therapies, Massages, Combo Brows); automated welcome messages and quick replies; shareable link to catalog by QR, DM or mail. Does not require Instagram, Facebook or active website to function.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">5<\/div>\n <div>\n <div class=\"entregable-title\">YouTube Shorts + Repurpose.io<\/div>\n <div class=\"entregable-sub\">Record once - publish to all<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Repurpose.io setup: the client records a video from the booth with the phone. Repurpose.io automatically distributes it to YouTube Shorts, Instagram Reels, TikTok, Facebook and Twitter-X. YouTube videos also appear on the website via TrustIndex. <strong>A single recording = active presence on 5 platforms simultaneously.<\/strong>\n <div class=\"tw\" style=\"margin-top:12px;\">\n <p style=\"font-weight:700; color:var(--green-dark); margin-bottom:8px;\">5 Shorts ideas ready to shoot:<\/p>\n <table>\n <thead><tr><th>Content Idea<\/th><th style=\"width:46%\">Why it works<\/th><\/tr><\/thead>\n <tbody>\n <tr><td>How does Tridiodo laser hair removal work? - 60 sec.<\/td><td class=\"ll\">Index in Google for \u201claser hair removal Leon\u201d permanently.<\/td><\/tr>\n <tr><td>Before and after Hollywood Peel - recorded in the booth<\/td><td>Visible result in ONE session - the kind of transformation that goes viral.<\/td><\/tr>\n <tr><td>\u2018What is HIFU and why does it replace the scalpel?\u2019 - 60 sec.<\/td><td class=\"ll\">HIFU has the highest ticket ($1,200-$4,500). A video filters out the highest value prospect.<\/td><\/tr>\n <tr><td>NUA Glow space tour - room, equipment, ambiance<\/td><td>The Panorama space is a powerful visual differentiator that the competition does not have.<\/td><\/tr>\n <tr><td>\u2018How many laser hair removal sessions do I need?\u2019 - 45 sec.<\/td><td class=\"ll\">The most sought-after question in the industry. Whoever answers it first on video captures that intention.<\/td><\/tr>\n <\/tbody>\n <\/table>\n <\/div>\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\" style=\"background:var(--gold-border);\">6 \u2605<\/div>\n <div>\n <div class=\"entregable-title\">YouTube Content Guide - 10 ready-made ideas<\/div>\n <div class=\"entregable-sub\">Bonus included at no additional cost when contracting the package<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Document with 10 structured YouTube Shorts ideas: topic, 60-second script, caption with keywords and suggested hashtags. Covers star services: Laser Hair Removal, HIFU, Hollywood Peel, Massage and Body Therapies. Included at no additional cost.\n <\/div>\n<\/div>\n\n<h3 id=\"layout\">3.2 Website - 9 Pages Architecture<\/h3>\n<p>Each page is designed for a specific service with its own Google ranking objective. As of publication day, NUA Glow has 9 different URLs competing for high intent terms.<\/p>\n\n<div class=\"layout-grid\">\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">1<\/span>Home<\/div>\n <div class=\"layout-card-body\">\n Hero premium + value proposition (3 pillars) + services priced from + hair removal packages + why NUA Glow + results gallery + TrustIndex (reviews + Instagram) + contact\/agendar.\n <div class=\"obj\">Central conversion hub - each section with measurable intent and CTA direct to WhatsApp.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">2<\/span>Laser Hair Removal<\/div>\n <div class=\"layout-card-body\">\n Description of Tridiodo technology, complete pricing table by area (small and large), 4 packages of 10 sessions with pricing, before\/after, FAQ and CTA schedule.\n <div class=\"obj\">Catch: \u201claser hair removal Leon\u201d, \u201claser hair removal Leon price\u201d - the highest volume term.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">3<\/span>Facial Treatments<\/div>\n <div class=\"layout-card-body\">\n Hollywood Peel, Dermapen, RF Rejuvenation, Facial Cleansing and Anti-Acne with pricing, before\/after per treatment, indications and CTA.\n <div class=\"obj\">Positions for: \u201cHollywood Peel Le\u00f3n\u201d, \u201cDermapen Le\u00f3n GTO\u201d, \u201cfacial rejuvenation Le\u00f3n\u201d.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">4<\/span>HIFU Rejuvenation<\/div>\n <div class=\"layout-card-body\">\n Exclusive page for the highest ticket treatment: clinical description, treatable areas (Full Face, Mid Face, Neck, Neckline), price table ($1,200-$4,500), before\/after and testimonials.\n <div class=\"obj\">Capture: \u201cHIFU Le\u00f3n\u201d, \u201clifting without surgery Le\u00f3n GTO\u201d. The high ticket justifies dedicated page.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">5<\/span>Body Therapies<\/div>\n <div class=\"layout-card-body\">\n Liposonix, Cavitation, Lymphatic Drainage and Wraps with descriptions, prices, indications and differences between treatments. CTA for evaluation.\n <div class=\"obj\">Positions for: \u201cbody reduction Leon\u201d, \u201cLiposonix Leon GTO\u201d, \u201clymphatic drainage Leon\u201d.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">6<\/span>Massage and Relaxation<\/div>\n <div class=\"layout-card-body\">\n All 5 massages with description of benefits, duration and price. Combo Brows included. Photos of the relaxation area of the space.\n <div class=\"obj\">Catch: \u201crelaxing massage Leon GTO\u201d, \u201chot stone spa Leon\u201d, \u201cherbal pindas Leon\u201d.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">7<\/span>About NUA Glow<\/div>\n <div class=\"layout-card-body\">\n Business history, philosophy of wellness and respect, specialized equipment, available technology, mission.\n <div class=\"obj\">Emotional connection + premium level validation. Clients hire people and spaces.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">8<\/span>Blog \/ Guides<\/div>\n <div class=\"layout-card-body\">\n SEO clusters: skin care in Leon, complete guide to laser hair removal, what is HIFU, benefits of monthly massage, body therapies.\n <div class=\"obj\">Permanent organic traffic. Each article positions NUA Glow as an authority and generates leads.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">9<\/span>Contact \/ Schedule<\/div>\n <div class=\"layout-card-body\">\n Form with service selection + direct WhatsApp (+52 443 102-1219) + address Av. Panorama 707 with embed map + schedules + GMB link + social networks.\n <div class=\"obj\">Final conversion - the ready-to-agendize prospect finds all options in one place.<\/div>\n <\/div>\n <\/div>\n<\/div>\n\n<h3 id=\"iguala-sec\">3.3 Monthly Content Equalization<\/h3>\n<p>The match covers content production and monthly site maintenance. It is offered in two options depending on the pace of publication of the business:<\/p>\n\n<div class=\"opt-a\" style=\"margin-top:16px;\">\n <div class=\"oh\">Option A - 2 contents per month<\/div>\n <div class=\"os\">Blog \u2192 GMB \u2192 YouTube Shorts \u2192 WP maintenance + monthly report.<\/div>\n<\/div>\n<div class=\"opt-b\">\n <div class=\"oh\">Option B - 4 contents per month<\/div>\n <div class=\"os\">Blog \u2192 GMB \u2192 YouTube Shorts \u2192 WP maintenance + monthly report.<\/div>\n<\/div>\n\n<p style=\"margin-top:12px;\">In both options, <strong>each content follows the same automated flow:<\/strong><\/p>\n<ul class=\"clean\">\n <li><strong>1 blog article<\/strong> written and published on the site with on-page SEO - each article positions NUA Glow for an additional, permanent local search term in Google.<\/li>\n <li><strong>The same article<\/strong> is published as a post in Google Business Profile - text + image - without additional work from the client.<\/li>\n <li><strong>The content of the blog<\/strong> becomes a YouTube Short that Repurpose.io automatically distributes to YouTube, Instagram Reels, TikTok and Facebook.<\/li>\n <li><strong>Editable CMS Maintenance<\/strong> plugin, theme and core updates, security monitoring, minor changes in texts, prices or photos.<\/li>\n <li><strong>Monthly report:<\/strong> site visits, Google Maps searches, site clicks and direct calls from the Google profile.<\/li>\n<\/ul>\n\n<h3 id=\"no-incluye\">3.4 Does not include<\/h3>\n<ul>\n <li><strong>Google Ads Campaigns<\/strong> - newly published website is the prerequisite. Available as an additional service once the site is indexed.<\/li>\n <li><strong>Meta Ads Campaigns<\/strong> (Facebook\/Instagram) - require ready creative assets. Inexpensive advertising via WhatsApp Business is available from the first month.<\/li>\n <li><strong>Photo or video production<\/strong> - the client provides visual material (photos of the space, equipment, before\/after).<\/li>\n <li><strong>Integration with Latepoint<\/strong> - available as optional add-on (see Quote \u00a71 and \u00a73). License ~$3,550 MXN + annual renewal ~$1,750 MXN, to be paid by the customer. <em>Prices are subject to exchange rate fluctuations.<\/em><\/li>\n<\/ul>\n\n<hr class=\"doc-divider\">\n\n\n\n<h2 id=\"presupuesto\">Budget - Full Digital Presence<\/h2>\n\n<div class=\"ficha\">\n <div class=\"ficha-header\">Budget Data<\/div>\n <div class=\"ficha-grid\">\n <div class=\"ficha-cell\"><strong>Customer<\/strong>NUA Glow Wellness Spa<\/div>\n <div class=\"ficha-cell\"><strong>WhatsApp<\/strong>+52 443 102-1219<\/div>\n <div class=\"ficha-cell\"><strong>Date of issue<\/strong>March 2026<\/div>\n <div class=\"ficha-cell\"><strong>Validity<\/strong>30 calendar days from issuance<\/div>\n <div class=\"ficha-cell\"><strong>Currency<\/strong>Mexican Pesos (MXN) - VAT not included<\/div>\n <div class=\"ficha-cell\"><strong>Prepared by<\/strong>UnEjemplo.com - Steve Sullivan - solonecesitas@unejemplo.com<\/div>\n <\/div>\n<\/div>\n\n\n\n<h2 id=\"inversion\">Initial Investment<\/h2>\n<p>One-time payment at the beginning of the project. Covers the complete development of the site and the configuration of all services included in the package.<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:38%\">Concept<\/th>\n <th>Detail<\/th>\n <th class=\"c\" style=\"width:16%\">Price<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Complete Web Site - handmade<\/td>\n <td>9 pages \u00b7 Editable CMS \u00b7 On-page SEO \u00b7 Copywriting \u00b7 LLMs \u00b7 LocalBusiness Schema \u00b7 Responsive<span class=\"sub\">Estimated delivery: 5 to 10 business days<\/span><\/td>\n <td class=\"c b tgn\" style=\"font-size:1.05rem;\">$ 20,000<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Google Business Profile<\/td>\n <td class=\"ll\">Complete optimization: categories, services, photos, Q&A, initial posts<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">TrustIndex - Initial Setup<\/td>\n <td>Google reviews + Instagram and Facebook feeds + YouTube videos on the site.<\/td>\n <td class=\"c b tgn\">$ 1,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">WhatsApp Business - Catalog<\/td>\n <td class=\"ll\">Complete profile + catalog by category + automatic messages<\/td>\n <td class=\"c b tgn ll\">$ 1,200<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">Repurpose.io - Initial setup<\/td>\n <td>Configuration of automatic distribution flows between platforms<\/td>\n <td class=\"c b tgn\">$ 1,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">nuaspa.mx domain name - 1st year <span class=\"badge\" style=\"font-size:10px; vertical-align:middle;\">\u2605 Recommended<\/span><\/td>\n <td class=\"ll\">Option A - Registration + DNS + nameservers via 1Example.com<\/td>\n <td class=\"c b tgn ll\">$ 1,315<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">nuaspa.com.mx domain name - 1st year<\/td>\n <td>Option B - Registration + DNS + nameservers via 1Example.com<\/td>\n <td class=\"c b\" style=\"color:#888;\">$ 616<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Professional Email - 1st year<\/td>\n <td class=\"ll\">1 @nuaspa.mx account - 10 GB - web & mobile access via 1Example.com<\/td>\n <td class=\"c b tgn ll\">$ 432<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">CMS Hosting Deluxe editable - 1st year<\/td>\n <td>Managed server - SSL - daily backups - CDN via 1Example.com<\/td>\n <td class=\"c b tgn\">$ 3,600<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">YouTube Shorts Guide - 10 ideas <span class=\"badge\" style=\"font-size:10px; vertical-align:middle;\">\u2605 Bonus<\/span><\/td>\n <td class=\"ll\">Ready-to-record themes, scripts and captions - included at no additional cost<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b la\" style=\"color:#7A5800;\">Latepoint - Setup and integration <span class=\"badge gold\" style=\"font-size:10px; vertical-align:middle;\">Optional<\/span><\/td>\n <td class=\"la\" style=\"color:#5A4000;\">Online booking system: configuration of services, booths, calendar and payments on site. Latepoint license (~$3,550 MXN) to be paid by the client.<\/td>\n <td class=\"c b la\" style=\"color:#7A5800;\">$ 1,500<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<div class=\"box-gold\" style=\"margin-top:4px;\">\n <strong>\u2605 Domain:<\/strong> Only one is registered - the customer chooses. <strong>nuaspa.mx is the recommended option:<\/strong> shorter, more memorable and of exclusive national extension (.mx). The nuaspa.com.mx price ($616) applies if that alternative is preferred.\n<\/div>\n\n\n\n<h2 id=\"iguala-precio\">2. Monthly Equalization - Contents + Maintenance<\/h2>\n<p>Equalization starts from <strong>second month<\/strong> - the first month of maintenance is included in the initial investment. Available in two options depending on the rate of publication:<\/p>\n\n<div class=\"opt-a\" style=\"margin-top:16px;\">\n <div class=\"oh\">Option A - 2 contents per month<\/div>\n <div class=\"os\">Ideal to start with a consistent and sustainable pace<\/div>\n<\/div>\n\n<div class=\"tw\"><table>\n <thead><tr><th style=\"width:44%\">Concept<\/th><th>Detail<\/th><th class=\"c\" style=\"width:16%\">Price<\/th><\/tr><\/thead>\n <tbody>\n <tr>\n <td class=\"b\">2 blog articles on the site<\/td>\n <td>Research, on-page SEO writing, and publishing in an editable CMS<\/td>\n <td class=\"c b tgn\" style=\"font-size:1.05rem;\">$ 3,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">2 posts in Google Business Profile<\/td>\n <td class=\"ll\">From blog directly to GMB - text + image. No additional work from the client.<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">2 videos YouTube Shorts<\/td>\n <td>From the blog \u2192 Repurpose.io distributes to YouTube, Instagram Reels, TikTok and Facebook.<\/td>\n <td class=\"c b tgn\">Including<\/td>\n <\/tr>\n <tr class=\"total\">\n <td class=\"b\">WP maintenance + support + monthly report<\/td>\n <td>Updates, security, minor changes, visitor reporting and GMB.<\/td>\n <td class=\"c b\">Including<\/td>\n <\/tr>\n <\/tbody>\n <tfoot>\n <tr>\n <td colspan=\"2\" class=\"b\" style=\"background:var(--green-dark); color:var(--gold); text-align:right; padding:10px 12px;\">Total Option A \/ month<\/td>\n <td class=\"c\" style=\"background:var(--green-dark); color:#fff; font-size:1.2rem; font-weight:800;\">$ 3,500<\/td>\n <\/tr>\n <\/tfoot>\n<\/table><\/div>\n\n<div class=\"opt-b\" style=\"margin-top:20px;\">\n <div class=\"oh\">Option B - 4 contents per month<\/div>\n <div class=\"os\">Ideal for accelerated positioning and active presence in multiple channels<\/div>\n<\/div>\n\n<div class=\"tw\"><table>\n <thead><tr><th style=\"width:44%\">Concept<\/th><th>Detail<\/th><th class=\"c\" style=\"width:16%\">Price<\/th><\/tr><\/thead>\n <tbody>\n <tr>\n <td class=\"b\">4 blog articles on the site<\/td>\n <td>Research, on-page SEO writing, and publishing in an editable CMS<\/td>\n <td class=\"c b tgn\" style=\"font-size:1.05rem;\">$ 5,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">4 posts in Google Business Profile<\/td>\n <td class=\"ll\">From blog directly to GMB - text + image. No additional work from the client.<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">4 videos YouTube Shorts<\/td>\n <td>From the blog \u2192 Repurpose.io distributes to YouTube, Instagram Reels, TikTok and Facebook.<\/td>\n <td class=\"c b tgn\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">WP maintenance + support + monthly report<\/td>\n <td class=\"ll\">Updates, security, minor changes, visitor reporting and GMB.<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <\/tbody>\n <tfoot>\n <tr>\n <td colspan=\"2\" class=\"b\" style=\"background:var(--green-dark); color:var(--gold); text-align:right; padding:10px 12px;\">Total Option B \/ month<\/td>\n <td class=\"c\" style=\"background:var(--green-dark); color:#fff; font-size:1.2rem; font-weight:800;\">$ 5,500<\/td>\n <\/tr>\n <\/tfoot>\n<\/table><\/div>\n\n\n\n<h2 id=\"anuales\">3. Annual Dues - Infrastructure and Subscriptions<\/h2>\n<p>These services are billed directly and separately, once a year. They are not part of the monthly match. Steve Sullivan provides 60 days notice prior to the expiration of each service.<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:36%\">Service<\/th>\n <th>Detail<\/th>\n <th class=\"c\" style=\"width:16%\">Fee \/ year<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Hosting CMS Deluxe Editable<\/td>\n <td>Managed server - SSL - daily backups - CDN via 1Example.com<\/td>\n <td class=\"c b tgn\">$ 3,600<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Professional email @nuaspa.mx<\/td>\n <td class=\"ll\">1 account - 10 GB - web and mobile access via 1Example.com<\/td>\n <td class=\"c b tgn ll\">$ 432<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">TrustIndex - annual subscription<\/td>\n <td>Reviews of Google + network feeds updating themselves on the site<\/td>\n <td class=\"c b tgn\">$ 1,300<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Repurpose.io Starter - annual subscription<\/td>\n <td class=\"ll\">Automatic distribution to YouTube, Instagram Reels, TikTok and Facebook<\/td>\n <td class=\"c b tgn ll\">$ 6,960<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">nuaspa.mx domain name - annual renewal <span class=\"badge\" style=\"font-size:10px; vertical-align:middle;\">\u2605<\/span><\/td>\n <td>Option A (recommended) - 60 days notice via 1Example.com<\/td>\n <td class=\"c b tgn\">$ 1,315<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">nuaspa.com.mx domain - annual renewal<\/td>\n <td class=\"ll\">Option B - 60 days notice via 1Example.com<\/td>\n <td class=\"c b ll\" style=\"color:#888;\">$ 616<\/td>\n <\/tr>\n <tr>\n <td class=\"b la\" style=\"color:#7A5800;\">Latepoint - annual license <span class=\"badge gold\" style=\"font-size:10px; vertical-align:middle;\">Optional<\/span><\/td>\n <td class=\"la\" style=\"color:#5A4000;\">Annual renewal of the booking plugin license. Applies only if the Latepoint add-on is contracted.<\/td>\n <td class=\"c b la\" style=\"color:#7A5800;\">~$1,750 MXN<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n\n\n<h2 id=\"notas\">4. General Terms and Conditions<\/h2>\n\n<div class=\"tw\"><table>\n <tbody>\n <tr>\n <td style=\"width:36%; background:#F8F8F6; font-weight:700; font-size:13px;\">Currency and taxation<\/td>\n <td>Prices in Mexican pesos (MXN). VAT not included. Prices for services and licenses quoted in US dollars (USD) are converted at the current exchange rate - <strong>subject to variation.<\/strong><\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Start of equalization<\/td>\n <td>Monthly matching starts from the second month - the first month of maintenance is included in the initial investment.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Annual fees<\/td>\n <td>Annual fees (hosting, subscriptions, domain) are billed separately once a year. Steve Sullivan provides 60 days notice.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Domain<\/td>\n <td>Only one is registered - the customer chooses. <strong>nuaspa.mx recommended:<\/strong> shorter, more memorable and exclusive (.mx).<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Validity of the budget<\/td>\n <td>30 calendar days from the date of issue. After this period, prices may be adjusted.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Customer's material<\/td>\n <td>The client provides: photos of the space, equipment and before\/after results. The website copy is produced by UnEjemplo.com.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Delivery time<\/td>\n <td>5 to 10 business days from receipt of visual material and approval of content.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<div class=\"box-dark\" style=\"margin-top:24px;\">\n <strong>Next steps<\/strong>\n <p>Selection of the matching option (A or B) and confirmation of the domain (nuaspa.mx or nuaspa.com.mx).<\/p>\n <p>2. Advance of 70% to initiate the project. The remaining 30% is settled upon delivery of the site for review.<\/p>\n <p>NUA Glow provides the photos of the space, equipment and results - the site copy is produced by UnEjemplo.com.<\/p>\n <p>4. Included are <strong>2 rounds of review<\/strong> - changes in content, text and visual adjustments. Publication upon approval of the second round.<\/p>\n<\/div>\n\n<div class=\"ftrnote\">\n Budget prepared by <strong>OneExample.com<\/strong> - Steve Sullivan - solonecesitas@unejemplo.com<br>\n Confidential Document - For the exclusive use of NUA Glow Wellness Spa\n<\/div>\n\n<\/div>\n<\/body>\n<\/html>","protected":false},"excerpt":{"rendered":"<p>NUA Glow Wellness Spa \u2014 An\u00e1lisis \u00b7 Propuesta \u00b7 Presupuesto \u00b7 UnEjemplo.com AN\u00c1LISIS Panorama Competidores Huecos ESTRATEGIA Diagn\u00f3stico Prioridades Por 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{"id":4981,"date":"2026-03-22T19:16:15","date_gmt":"2026-03-23T01:16:15","guid":{"rendered":"https:\/\/unejemplo.com\/?page_id=4981"},"modified":"2026-04-13T18:19:16","modified_gmt":"2026-04-14T00:19:16","slug":"nua-glow-welness-spa","status":"publish","type":"page","link":"https:\/\/unejemplo.com\/en\/nua-glow-welness-spa\/","title":{"rendered":"NUA Glow Welness & Spa"},"content":{"rendered":"\n\n\n \n \n NUA Glow Wellness Spa - Analysis - Proposal - Budget - UnEjemplo.com<\/title>\n <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n <link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;600;700;800&display=swap\" rel=\"stylesheet\">\n <style>\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\n NUA Glow Wellness Spa \u2014 An\u00e1lisis, Propuesta & Presupuesto\n UnEjemplo.com \u00b7 Steve Sullivan \u00b7 Marzo 2026\n \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n\n:root {\n --green: #1C7B1C;\n --green2: #228B22;\n --green-dark: #152615;\n --gold: #C9A84C;\n --gold-border: #A8862A;\n --gold-warm: #C8902E;\n --warm-dark: #7A5800;\n --green-light: #E8F5EE;\n --green-light2:#EDF7ED;\n --body: #2C2C2A;\n --gray: #555;\n --lgray: #888;\n --border: #CCCCCC;\n --red-bg: #FFCDD2;\n --red-text: #B71C1C;\n --green-cell: #C8E6C9;\n --green-cell-t:#1B5E20;\n}\n\n*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }\nhtml { scroll-behavior: smooth; }\n\nbody {\n font-family: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', Arial, sans-serif !important;\n font-size: 18px !important; line-height: 1.7 !important; color: var(--body); background: #ECEAE5;\n}\n\/* Bloquear overrides de CMS editable en el contenido del documento *\/\n.wrap, .wrap p, .wrap li, .wrap td, .wrap th,\n.wrap .ficha-cell, .wrap .entregable-body,\n.wrap .box-dark p, .wrap .box-gold, .wrap .box-green,\n.wrap .layout-card, .wrap .closing {\n font-family: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', Arial, sans-serif !important;\n}\n.wrap p, .wrap li { font-size: 18px !important; line-height: 1.7 !important; }\n.wrap td, .wrap th { font-size: 17px !important; }\n.wrap h2 { font-size: 29px !important; }\n.wrap h3 { font-size: 23px !important; }\n.wrap h4 { font-size: 20px !important; }\n\n\/* \u2500\u2500 DOC-NAV (aislado, no interfiere con el sitio) \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.ng-docnav {\n background: #fff;\n border-top: 1px solid var(--border);\n border-bottom: 2px solid var(--green);\n box-shadow: 0 2px 6px rgba(0,0,0,.07);\n}\n.ng-docnav-inner { width: 100%; padding: 0 4px; }\n.ng-row {\n display: flex; flex-wrap: wrap; align-items: center; gap: 2px;\n padding: 4px 0;\n}\n.ng-row + .ng-row { border-top: 1px solid var(--green-light); }\n.ng-docnav a {\n font-size: 14px; text-decoration: none; padding: 5px 9px;\n border-radius: 4px; color: var(--gray); white-space: nowrap;\n transition: background .15s, color .15s;\n}\n.ng-docnav a:hover { background: var(--green-light); color: var(--green); }\n.ng-docnav a.ng-sec {\n font-weight: 700; color: var(--green-dark); letter-spacing: .03em;\n font-size: 13px; text-transform: uppercase;\n}\n.ng-docnav a.ng-sec:hover { background: var(--green); color: #fff; }\n.ng-docnav a.ng-sec2 {\n font-weight: 700; color: var(--warm-dark); letter-spacing: .03em;\n font-size: 13px; text-transform: uppercase;\n}\n.ng-docnav a.ng-sec2:hover { background: var(--gold); color: #fff; }\n\n\/* Mobile: items compactos con wrap \u2014 no depende de overflow-x del padre *\/\n@media (max-width: 640px) {\n .ng-docnav-inner { padding: 0 2px; }\n .ng-row { gap: 2px; padding: 4px 0; flex-wrap: wrap; }\n .ng-docnav a { font-size: 15px; padding: 5px 9px; white-space: nowrap; }\n .ng-docnav a.ng-sec, .ng-docnav a.ng-sec2 { font-size: 14px; padding: 5px 8px; }\n}\n\n\/* \u2500\u2500 LAYOUT \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.wrap { max-width: 980px; margin: 0 auto; padding: 36px 0 80px; }\n\n\/* \u2500\u2500 DIVIDER BETWEEN DOCS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.doc-divider { border: none; border-top: 3px solid var(--green-dark); margin: 80px 0 0; }\n.part-header {\n display: flex; align-items: center; gap: 14px;\n margin: 3rem 0 1.5rem;\n}\n.part-line { flex: 1; height: 2px; background: var(--green-dark); }\n.part-badge {\n background: var(--green-dark); color: var(--gold);\n font-weight: 800; font-size: .8rem; letter-spacing: .12em;\n padding: 5px 18px; border-radius: 2px; white-space: nowrap;\n}\n\n\/* \u2500\u2500 HERO \/ PORTADA \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.hero-title {\n font-size: 38px; font-weight: 800; color: var(--green);\n letter-spacing: -.5px; margin-bottom: 6px;\n}\n.hero-sub { font-size: 18px; color: var(--gray); margin-bottom: 28px; }\n.hero-client {\n background: var(--green-dark);\n border-radius: 8px;\n border: 1px solid rgba(201,168,76,.25);\n padding: 44px 40px 36px;\n margin-bottom: 12px;\n text-align: center;\n box-shadow: 0 8px 32px rgba(0,0,0,.18);\n}\n.hero-client-name {\n font-size: 36px; font-weight: 800; color: var(--gold);\n letter-spacing: 3px; text-transform: uppercase; margin-bottom: 0;\n line-height: 1.15;\n}\n.hero-client-tagline { font-size: 14px; color: rgba(255,255,255,.75); font-style: italic; }\n.hero-client-info { font-size: 13px; color: rgba(255,255,255,.5); margin-top: 4px; }\n\n\/* \u2500\u2500 HEADINGS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\nh2 {\n font-size: 29px; font-weight: 700; color: var(--green);\n margin: 56px 0 6px; padding-bottom: 8px;\n border-bottom: 2px solid var(--border);\n scroll-margin-top: 28px;\n}\nh3 {\n font-size: 23px; font-weight: 700; color: var(--green);\n margin: 32px 0 10px; scroll-margin-top: 28px;\n}\nh4 { font-size: 20px; font-weight: 700; color: var(--body); margin: 22px 0 8px; }\np { margin-bottom: 12px; }\np:last-child { margin-bottom: 0; }\n\n\/* \u2500\u2500 FICHA \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.ficha { border: 1px solid var(--border); border-radius: 6px; overflow: hidden; margin-bottom: 32px; }\n.ficha-header { background: var(--green); color: #fff; font-weight: 700; font-size: 18px; padding: 12px 16px; }\n.ficha-grid { display: grid; grid-template-columns: 1fr 1fr; }\n.ficha-cell {\n padding: 13px 16px; border-right: 1px solid var(--border);\n border-bottom: 1px solid var(--border); font-size: 17px;\n}\n.ficha-cell:nth-child(even) { border-right: none; }\n.ficha-cell:nth-last-child(-n+2) { border-bottom: none; }\n.ficha-cell strong {\n display: block; font-size: 13px; color: var(--gray);\n text-transform: uppercase; letter-spacing: .05em; margin-bottom: 2px;\n}\n\n\/* \u2500\u2500 CALLOUT BOXES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.box-dark {\n background: var(--green-dark); border-radius: 6px;\n padding: 22px 26px; margin: 20px 0; color: #fff;\n}\n.box-dark strong { color: var(--gold); font-size: 20px; display: block; margin-bottom: 8px; }\n.box-dark p { color: rgba(255,255,255,.85); margin: 0 0 8px; font-size: 18px; }\n.box-dark p:last-child { margin: 0; }\n.box-gold {\n border-left: 5px solid var(--gold-border); background: #FFFBEC;\n border-radius: 0 5px 5px 0; padding: 18px 22px; margin: 20px 0;\n font-style: italic; color: var(--warm-dark); font-size: 18px;\n}\n.box-green {\n border-left: 5px solid var(--green); background: var(--green-light2);\n border-radius: 0 5px 5px 0; padding: 18px 22px; margin: 20px 0; font-size: 18px;\n}\n.box-green strong { color: var(--green-dark); }\n\n\/* \u2500\u2500 TABLES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.tw { overflow-x: auto !important; -webkit-overflow-scrolling: touch; margin: 16px 0; max-width: 100%; }\ntable { width: 100%; border-collapse: collapse; font-size: 17px; }\nth {\n background: var(--green-dark); color: #fff; font-weight: 600;\n padding: 13px 15px; text-align: left;\n}\ntd { padding: 13px 15px; border: 1px solid var(--border); vertical-align: top; }\ntr:nth-child(even) td { background: var(--green-light); }\ntr:nth-child(odd) td { background: #fff; }\ntd strong { color: var(--green-dark); }\ntd .sub { font-size: 14px; color: var(--gray); display: block; margin-top: 3px; }\n\n\/* table header variants *\/\n.hg { background: #1A6E3A !important; }\n.hr { background: #B71C1C !important; }\n.ha { background: #B8560A !important; }\n.hgr { background: #555 !important; }\n\n\/* cell shading *\/\n.lb { background: #E8F0F8 !important; }\n.lg { background: var(--green-light) !important; }\n.la { background: #FFF3E0 !important; }\n.ll { background: #F8F8F6 !important; }\n.lo { background: #FFF8E7 !important; }\n.nv { background: var(--green-dark) !important; color: #fff !important; }\n\n\/* text colors *\/\n.tnv { color: #1A3A6E; }\n.tgn { color: #1A6E3A; }\n.tam { color: #B8560A; }\n.tgy { color: #666; }\n.trd { color: #B71C1C; }\n.twh { color: #fff; }\n.b { font-weight: 700; }\n.c { text-align: center; }\n.i { font-style: italic; }\n.sm { font-size: .82rem; }\n\n\/* check \/ cross cells *\/\n.ck { background: var(--green-cell) !important; color: var(--green-cell-t); font-weight: 700; text-align: center; }\n.cx { background: #f5f5f5 !important; color: #bbb; text-align: center; }\n\n\/* threat badges *\/\n.t-alta { background: #FFCDD2 !important; color: #B71C1C; font-weight: 700; text-align: center; }\n.t-media { background: #FFF3E0 !important; color: #B8560A; font-weight: 700; text-align: center; }\n.t-baja { background: var(--green-cell) !important; color: var(--green-cell-t); font-weight: 700; text-align: center; }\n\n\/* vs table *\/\n.tbl-vs th.pos { background: var(--green-cell-t) !important; }\n.tbl-vs th.neg { background: var(--red-text) !important; }\n.tbl-vs td.pos { background: var(--green-cell) !important; color: var(--green-cell-t); }\n.tbl-vs td.neg { background: var(--red-bg) !important; color: var(--red-text); }\n\n\/* total row *\/\ntr.total td { background: var(--green-dark) !important; color: #fff !important; font-weight: 700; }\ntr.total td strong { color: var(--gold) !important; }\n\n\/* \u2500\u2500 LISTS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\nul.clean { list-style: none; padding: 0; margin: 10px 0; }\nul.clean li {\n padding: 9px 0 9px 26px; position: relative;\n border-bottom: 1px solid var(--green-light); font-size: 18px;\n}\nul.clean li:last-child { border-bottom: none; }\nul.clean li::before { content: \"\u2022\"; color: var(--green); font-weight: 700; position: absolute; left: 8px; }\nul.clean li strong { color: var(--green-dark); }\nul { padding-left: 1.4rem; margin: .4rem 0 .8rem; }\nul li { margin-bottom: .4rem; font-size: 18px; }\n\n\/* \u2500\u2500 BADGES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.badge {\n display: inline-block; background: var(--green); color: #fff;\n font-size: 11px; font-weight: 700; padding: 2px 10px;\n border-radius: 20px; letter-spacing: .06em; text-transform: uppercase;\n margin-bottom: 8px;\n}\n.badge.b2 { background: var(--green-dark); }\n.badge.gold { background: var(--gold-border); }\n.pri {\n display: inline-block; background: var(--green); color: #fff;\n font-size: 11.5px; font-weight: 700; padding: 2px 10px;\n border-radius: 3px; margin-right: 8px; letter-spacing: .04em;\n}\n.pri.p2 { background: var(--green2); }\n.pri.p3 { background: var(--gold-border); }\n\n\/* \u2500\u2500 OPTION BOXES \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.opt-a {\n background: var(--green-dark); color: #fff; padding: 1rem 1.4rem;\n text-align: center; margin: .8rem 0; border-radius: 3px;\n}\n.opt-a .oh { color: var(--gold); font-size: 1.1rem; font-weight: 800; }\n.opt-a .os { color: rgba(255,255,255,.7); font-size: .85rem; font-style: italic; margin-top: 3px; }\n.opt-b {\n background: var(--green2); color: #fff; padding: 1rem 1.4rem;\n text-align: center; margin: .8rem 0; border-radius: 3px;\n}\n.opt-b .oh { color: #fff; font-size: 1.1rem; font-weight: 800; }\n.opt-b .os { color: rgba(255,255,255,.75); font-size: .85rem; font-style: italic; margin-top: 3px; }\n\n\/* \u2500\u2500 LAYOUT CARDS (sitio web) \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.layout-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; margin: 16px 0; }\n.layout-card {\n border: 1px solid var(--border); border-radius: 5px;\n overflow: hidden; font-size: 17px;\n}\n.layout-card-head {\n background: var(--green); color: #fff; padding: 11px 14px;\n font-weight: 700; font-size: 16px;\n}\n.layout-card-head .num {\n display: inline-block; background: rgba(255,255,255,.2);\n border-radius: 3px; padding: 0 7px; margin-right: 6px; font-size: 14px;\n}\n.layout-card-body { padding: 13px 14px; background: #fff; }\n.layout-card-body .obj { font-size: 14px; color: var(--green); margin-top: 8px; font-style: italic; }\n\n\/* \u2500\u2500 ENTREGABLE CARDS \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.entregable {\n border: 1px solid var(--border); border-radius: 5px;\n overflow: hidden; margin-bottom: 12px;\n}\n.entregable-head {\n display: flex; align-items: center; gap: 10px;\n background: var(--green-dark); padding: 12px 16px;\n}\n.entregable-num {\n background: var(--gold); color: var(--green-dark); font-weight: 800;\n font-size: 15px; padding: 3px 12px; border-radius: 3px; white-space: nowrap;\n}\n.entregable-title { color: #fff; font-weight: 700; font-size: 18px; }\n.entregable-sub { color: rgba(255,255,255,.7); font-size: 14px; margin-top: 2px; }\n.entregable-body { padding: 15px 16px; background: #fff; font-size: 17px; }\n\n\/* \u2500\u2500 CLOSING \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.closing {\n margin-top: 60px; padding-top: 22px; border-top: 1px solid var(--border);\n text-align: center; font-size: 17px; color: var(--lgray);\n}\n.closing strong { color: var(--green); }\n.ftrnote {\n text-align: center; font-size: 14px; color: #999;\n border-top: 1px solid #eee; padding-top: 1rem; margin-top: 2rem; font-style: italic;\n}\n\n\/* \u2500\u2500 RESPONSIVE \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n@media (max-width: 640px) {\n body { font-size: 16px !important; }\n .wrap { padding: 12px 0 60px; }\n .hero-client { padding: 28px 18px 22px; }\n .hero-client-name { font-size: 25px !important; letter-spacing: 1px; }\n .ficha-grid { grid-template-columns: 1fr; }\n .ficha-cell { border-right: none; font-size: 16px !important; }\n .ficha-cell:nth-last-child(-n+2) { border-bottom: 1px solid var(--border); 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print-color-adjust: exact; }\n}\n <\/style>\n<\/head>\n<body>\n\n\n<div class=\"ng-docnav\">\n <div class=\"ng-docnav-inner\">\n <div class=\"ng-row\">\n <a href=\"#analisis\" class=\"ng-sec\">ANALYSIS<\/a>\n <a href=\"#panorama\">Panorama<\/a>\n <a href=\"#competencia\">Competitors<\/a>\n <a href=\"#huecos\">Holes<\/a>\n <\/div>\n <div class=\"ng-row\">\n <a href=\"#estrategia\" class=\"ng-sec\">STRATEGY<\/a>\n <a href=\"#diagnostico\">Diagnosis<\/a>\n <a href=\"#prioridades\">Priorities<\/a>\n <a href=\"#porque-web\">Why web<\/a>\n <\/div>\n <div class=\"ng-row\">\n <a href=\"#propuesta\" class=\"ng-sec\">PROPOSAL<\/a>\n <a href=\"#entregables\">Deliverables<\/a>\n <a href=\"#layout\">Site - 9 pages<\/a>\n <a href=\"#iguala-sec\">Equal<\/a>\n <a href=\"#no-incluye\">Does not include<\/a>\n <\/div>\n <div class=\"ng-row\">\n <a href=\"#presupuesto\" class=\"ng-sec2\">BUDGET<\/a>\n <a href=\"#inversion\">Initial investment<\/a>\n <a href=\"#iguala-precio\">Monthly equalization<\/a>\n <a href=\"#anuales\">Annual fees<\/a>\n <a href=\"#notas\">Conditions<\/a>\n <\/div>\n <\/div>\n<\/div>\n\n<div class=\"wrap\">\n\n\n<div style=\"margin-top:48px; margin-bottom:44px;\">\n <div class=\"hero-client\">\n <div style=\"font-size:11px; font-weight:700; color:rgba(255,255,255,.4); letter-spacing:.18em; text-transform:uppercase; margin-bottom:18px;\">Analysis - Proposal - Budget<\/div>\n <div class=\"hero-client-name\">NUA GLOW WELLNESS SPA<\/div>\n <div class=\"hero-client-tagline\" style=\"margin-top:10px; font-size:15px;\">Tridiodo Laser Hair Removal - Advanced Aesthetic Treatments - Wellness<\/div>\n <div class=\"hero-client-info\" style=\"margin-top:8px;\">Le\u00f3n, Guanajuato - Av. Panorama 707 - @nuaglowspa<\/div>\n <div style=\"margin-top:22px; padding-top:18px; border-top:1px solid rgba(255,255,255,.12); display:flex; justify-content:center; gap:40px; flex-wrap:wrap;\">\n <span style=\"font-size:12px; color:rgba(255,255,255,.5);\">Prepared by <strong style=\"color:var(--gold);\">OneExample.com<\/strong> - Steve Sullivan<\/span>\n <span style=\"font-size:12px; color:rgba(255,255,255,.5);\">March 2026<\/span>\n <span style=\"font-size:12px; color:rgba(255,255,255,.5); font-style:italic;\">Confidential Document<\/span>\n <\/div>\n <\/div>\n<\/div>\n\n<div class=\"ficha\">\n <div class=\"ficha-header\">Customer file<\/div>\n <div class=\"ficha-grid\">\n <div class=\"ficha-cell\"><strong>Business<\/strong>NUA Glow Wellness Spa<\/div>\n <div class=\"ficha-cell\"><strong>Category<\/strong>Spa - Advanced Aesthetics - Laser Hair Removal<\/div>\n <div class=\"ficha-cell\"><strong>Location<\/strong>Panorama Av. 707, Le\u00f3n, Guanajuato<\/div>\n <div class=\"ficha-cell\"><strong>Coverage<\/strong>Local - Le\u00f3n, GTO<\/div>\n <div class=\"ficha-cell\"><strong>Social networks<\/strong>Instagram + Facebook @nuaglowspa<\/div>\n <div class=\"ficha-cell\"><strong>Google Business<\/strong>Active - maps.app.goo.gl\/3HNDKqKYZwXzdKMS9<\/div>\n <div class=\"ficha-cell\"><strong>Current website<\/strong>Does not have - main opportunity<\/div>\n <div class=\"ficha-cell\"><strong>Suggested domain<\/strong>nuaspa.com.mx - nuaspa.com.mx<\/div>\n <\/div>\n<\/div>\n\n\n\n<h2 id=\"analisis\">Step 1: Market and Competitive Landscape Analysis<\/h2>\n\n<h3 id=\"panorama\">1.1 Market Overview - Le\u00f3n, Guanajuato<\/h3>\n<p>The spa, laser hair removal and advanced aesthetic treatment market in Leon, GTO operates in three distinct layers. With 1.6 million inhabitants and a robust service economy, Leon has an upper-middle class that actively invests in wellness and personal care. Premium players combine certified technology (HIFU, Diode Laser, Aerolase), professional branding, website and online booking.<\/p>\n<p><strong>NUA Glow competes in the Premium layer<\/strong> with top-notch equipment, a professional brandbook and a fully structured pricing menu - but without a website, it is invisible to the most intent-to-buy searches on Google.<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:14%\">Layer<\/th>\n <th style=\"width:36%\">Competitor Profile<\/th>\n <th style=\"width:20%\">Price Range<\/th>\n <th>Digital Presence<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"nv b c\">Premium<\/td>\n <td>Medical-aesthetic centers and wellness spas with certified technology (HIFU, Diode Laser, Aerolase), professional branding, website, Fresha booking and active presence in networks. Instagram 7K-14K followers.<\/td>\n <td class=\"lg tgn b c\">$590-$4,500 \/ service<\/td>\n <td>Website - Instagram active - GMB optimized - Fresha\/Booksy - Google Ads<\/td>\n <\/tr>\n <tr>\n <td class=\"lb tnv b c\">Medium<\/td>\n <td class=\"ll\">Beauty salons with some technology (basic radiofrequency, IPL hair removal), active Instagram but no content strategy, no website or online booking system.<\/td>\n <td class=\"la tam b c\">$200-$800 \/ service<\/td>\n <td class=\"ll\">Basic Instagram - GMB unoptimized - WhatsApp for dating only<\/td>\n <\/tr>\n <tr>\n <td class=\"b c\" style=\"background:#F0F0F0;\">Accessible<\/td>\n <td>Home-based services or small studios with no established premises, no certified technology, total dependence on referrals and informal social networks.<\/td>\n <td class=\"b c\" style=\"background:#F0F0F0;\">$80-$300 \/ service<\/td>\n <td style=\"background:#F0F0F0;\">Facebook\/Instagram only - no GMB - no website<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<div class=\"box-dark\">\n <strong>Positioning of NUA Glow<\/strong>\n <p>NUA Glow operates in the layer <strong style=\"color:var(--gold)\">Premium<\/strong> with clinical-grade technology (Tridiodo, HIFU, Hollywood Peel), a full professional brandbook and a structured pricing menu with clear packages. However, the digital infrastructure does not reflect that level: with no website, NUA Glow cedes to Mauma Body, DermoHealth and Novopiel all high intent searches that come to Google.<\/p>\n <p>The gap between service quality and digital visibility is the most urgent - and most solvable - opportunity in business today.<\/p>\n<\/div>\n\n<h3 id=\"competencia\">1.2 Competitor Analysis - Le\u00f3n, GTO<\/h3>\n<p>Three direct competitors and four medium-high threat players were identified in the Leon premium market:<\/p>\n\n<h4>Direct Competitors<\/h4>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:22%\">Company<\/th>\n <th class=\"hg\" style=\"width:39%\">\u2713 Strengths<\/th>\n <th class=\"hr\" style=\"width:39%\">\u2717 Weaknesses - Opportunities NUA Glow<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Mauma Body<br><span class=\"sm tgy\">maumabody.com - @maumabody<\/span><\/td>\n <td class=\"lg tgn\">\n Website with catalog and online reservations (Fresha)<br>\n 11K followers Instagram - 5,165 likes Facebook<br>\n 2 branches in Le\u00f3n (incl. Panorama, same neighborhood)<br>\n TripAdvisor 5.0 - highly trusted external validation\n <\/td>\n <td style=\"background:#FFF5F5; color:#B71C1C;\">\n No positioning in advanced technology (HIFU, Tridiod)<br>\n Prices not fully transparent on the site<br>\n No educational content on YouTube<br>\n Branding less premium than NUA Glow\n <\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">DermoHealth<br><span class=\"sm tgy\">dermohealth.mx - @dermohealthleon<\/span><\/td>\n <td class=\"lg tgn ll\">\n Website with listing in Multiestetica.mx<br>\n Aerolase technology + premium line Natura Biss\u00e9<br>\n Two branches (Blvd. Campestre + Ibero)\n <\/td>\n <td class=\"ll\" style=\"background:#FFF5F5; color:#B71C1C;\">\n Limited online reviews - little social validation<br>\n Non-visible pricing - creates decision friction<br>\n Far from Panorama \/ Norte de Le\u00f3n<br>\n No YouTube channel or educational content\n <\/td>\n <\/tr>\n <tr>\n <td class=\"b\">SKIN-ZONE Leon<br><span class=\"sm tgy\">skinzonedepilationlaser.com.mx<\/span><\/td>\n <td class=\"lg tgn\">\n 13+ years of experience in Le\u00f3n<br>\n Website + Fresha + Multiestetica.mx + Yelp<br>\n Clear specialization in laser hair removal\n <\/td>\n <td style=\"background:#FFF5F5; color:#B71C1C;\">\n Only 9 reviews on Yelp - weak presence for 13 years old<br>\n No visible Instagram - total absence in visual marketing<br>\n Narrow positioning (waxing only)<br>\n Outdated branding vs. NUA Glow\n <\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h4 style=\"margin-top:28px;\">Competitive Threat Map<\/h4>\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:18%\">Competitor<\/th>\n <th style=\"width:28%\">Primary differentiator<\/th>\n <th style=\"width:28%\">Digital weapon<\/th>\n <th style=\"width:18%\">Vulnerability<\/th>\n <th class=\"c\" style=\"width:8%\">Threat<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Mauma Body<\/td>\n <td>Panorama + Fresha + 11K Instagram<\/td>\n <td>Web + Fresha + TripAdvisor 5.0 + 2 branches<\/td>\n <td class=\"ll\">No visible tech premium; generic branding<\/td>\n <td class=\"t-alta\">ALTA<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Novopiel Le\u00f3n<\/td>\n <td class=\"ll\">Chain with HIFU, RF, CO2 laser + digital marketing<\/td>\n <td class=\"ll\">Website + Google Ads + HIFU positioning<\/td>\n <td>Chain model - less personalized treatment<\/td>\n <td class=\"t-alta\">ALTA<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">DermoHealth<\/td>\n <td>Aerolase + Natura Biss\u00e9 Technology<\/td>\n <td>Website + medical-aesthetic directory + 2 suc.<\/td>\n <td class=\"ll\">No powerful Instagram; invisible price<\/td>\n <td class=\"t-media\">MEDIA<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Casa L\u00faa Spa<\/td>\n <td class=\"ll\">14K Instagram followers - lifestyle referrer<\/td>\n <td class=\"ll\">Premium visual content + active community<\/td>\n <td>No advanced tech or laser hair removal<\/td>\n <td class=\"t-media\">MEDIA<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h3 id=\"huecos\">1.3 Market Gaps - Opportunities for NUA Glow<\/h3>\n<p>Competitive analysis reveals six immediately digitally exploitable gaps:<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:36%\">Market Gap<\/th>\n <th>Opportunity for NUA Glow<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"tgn b\">\ud83c\udf10 Own website - the most urgent digital gap<\/td>\n <td>Mauma Body, DermoHealth and SKIN-ZONE have websites. NUA Glow has none. High intent searches (<em>\u201claser hair removal Leon price\u201d, \u201cHIFU Leon\u201d, \u201cspa massages Leon\u201d.\u201d<\/em>) get to Google first - and NUA Glow doesn't show up. A complete site, built once, puts NUA Glow in front of the customer who has already decided to buy.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b ll\">\ud83d\udd0d Local SEO for high-intent searches<\/td>\n <td class=\"ll\">No direct competitor completely dominates the highest intent terms: <em>\u201claser hair removal Leon\u201d<\/em>, <em>\u201cHollywood Peel Leon GTO\u201d<\/em>, <em>\u201cHIFU lifting without surgery Le\u00f3n\u201d.\u201d<\/em>, <em>\u201crelaxing massage Panorama Le\u00f3n\u201d.\u201d<\/em>. A site with 9 pages generates 9 opportunities to appear in Google - versus zero today.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b\">\ud83d\udcb0 Transparent online price menu<\/td>\n <td>Most spas and esthetic centers in Le\u00f3n do not publish prices. The client has to call, write via DM or go in person - friction that generates abandonment. NUA Glow already has a structured menu with clear pricing. Publishing it on the web turns that transparency into a direct competitive advantage.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b ll\">\u2b50 Google reviews on the site - no one shows them.<\/td>\n <td class=\"ll\">No direct competitor integrates your Google reviews on their website. With TrustIndex, reviews automatically appear on the site. A visitor who sees <strong>4.9\u2605 with 60 real reviews<\/strong> decide before reading the first paragraph of the copy.<\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b\">\ud83d\udcf1 YouTube Shorts + automatic distribution<\/td>\n <td>No identified competitor in Lion produces educational content on YouTube or uses automatic distribution. With Repurpose.io, a video recorded in the space is automatically distributed to YouTube, Instagram Reels, TikTok and Facebook. <strong>Record once = presence on 5 platforms.<\/strong><\/td>\n <\/tr>\n <tr>\n <td class=\"tgn b ll\">\ud83d\udcac WhatsApp Business Catalog<\/td>\n <td class=\"ll\">No direct competitor has an active WhatsApp Business catalog with photo, name and price per service. The customer sees what he needs, decides and writes to schedule - no Instagram, no Facebook, no website. The most direct digital showcase in the local market.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n\n\n<h2 id=\"estrategia\">Step 2: Digital Strategy<\/h2>\n\n<h3 id=\"diagnostico\">2.1 Diagnosis<\/h3>\n\n<div class=\"box-dark\" style=\"margin-top:16px;\">\n <strong>NUA Glow has the space, the technology and the brand to be the benchmark for premium wellness in Leon - but Google can't take you to them yet.<\/strong>\n <p>Professional Brandbook. Tridiodo + HIFU + Hollywood Peel technology. International level relaxation space in Panorama. Structured pricing menu. All the value is there - but with no website, most intent searches lead the customer directly to Mauma Body, Novopiel or DermoHealth.<\/p>\n <p>The customer looking for <em>\u201claser hair removal Leon price\u201d<\/em> at 9pm gets to Google before Instagram. Without a website, that prospect never finds NUA Glow. The solution isn't a temporary page that gets rebuilt later - it's a complete, one-time built site that from day one has every service on its own optimized URL and captures all existing demand.<\/p>\n<\/div>\n\n<div class=\"tw\" style=\"margin-top:20px;\"><table class=\"tbl-vs\">\n <thead>\n <tr>\n <th class=\"neg c\">\u26a0\ufe0f The situation today<\/th>\n <th class=\"pos c\">\u2705 With this strategy.<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"neg\">NUA Glow does not appear in Google for any high intent search terms.<\/td>\n <td class=\"pos\">9 URLs indexed since the day of publication - each service captures its own organic traffic.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">The customer has to actively search @nuaglowspa on Instagram to find the business.<\/td>\n <td class=\"pos\">Google takes the prospect straight to the site - with pricing, photos of the space and CTAs to schedule.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">Positive Google reviews only live on Google Maps - not in the shopping experience.<\/td>\n <td class=\"pos\">TrustIndex displays real-time Google reviews within the site - 24\/7 passive conversion.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">Each network video requires separate publishing effort on each platform.<\/td>\n <td class=\"pos\">Repurpose.io automatically distributes to YouTube, Instagram, TikTok and Facebook - without additional work.<\/td>\n <\/tr>\n <tr>\n <td class=\"neg\">The customer arriving by DM has to ask for prices, wait for an answer and decide without seeing anything.<\/td>\n <td class=\"pos\">WhatsApp Business catalog with photo + price + description per service - customer decides and direct agenda.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h3 id=\"prioridades\">2.2 Strategic Priorities<\/h3>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:20%\">Priority<\/th>\n <th style=\"width:32%\">Action<\/th>\n <th>Expected impact<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td><span class=\"pri\">PRIORITY 1<\/span><\/td>\n <td class=\"b\">Complete website from day one<\/td>\n <td>Not one page and then rebuild it. A site with all pages from the start - each service indexed in Google separately, with its own SEO, from the day of publication. The demand already exists; the site captures it.<\/td>\n <\/tr>\n <tr>\n <td class=\"ll\"><span class=\"pri p2\">PRIORITY 2<\/span><\/td>\n <td class=\"b ll\">Optimized Google Business Profile + reviews on the site<\/td>\n <td class=\"ll\">GMB is now active. Optimizing it and connecting Google reviews to the site via TrustIndex turns every real review into a sales pitch visible 24\/7 - without team intervention.<\/td>\n <\/tr>\n <tr>\n <td><span class=\"pri p3\">PRIORITY 3<\/span><\/td>\n <td class=\"b\">Automatic Content - YouTube Shorts + Repurpose.io<\/td>\n <td>The equipment records from the cockpit. Repurpose.io takes care of the rest: YouTube, Instagram Reels, TikTok, Facebook - automatically. The videos also appear on the site via TrustIndex. One effort, five active channels.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<h3 id=\"porque-web\">2.3 Why a complete website - not a landing page?<\/h3>\n\n<div class=\"box-green\">\n <p><strong>The ideal NUA Glow prospect is looking for <em>\u201claser hair removal Leon price\u201d<\/em> o <em>\u201cHIFU lifting without surgery Le\u00f3n\u201d.\u201d<\/em> on Google at 10pm.<\/strong> Get to the search, find the Mauma Body or Novopiel site with prices and reservation button, and schedule right there. NUA Glow never showed up. The opportunity was lost unbeknownst to anyone on the team.<\/p>\n <p style=\"margin:0\">A complete website - not a temporary page - captures that demand around the clock, from <strong>9 different URLs<\/strong>, for 9 different types of customers by searching for 9 different services on Google.<\/p>\n<\/div>\n\n\n\n<h2 id=\"propuesta\">Step 3: Work Proposal<\/h2>\n\n<h3 id=\"entregables\">3.1 Deliverables<\/h3>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">1<\/div>\n <div>\n <div class=\"entregable-title\">Complete Web Site - handmade<\/div>\n <div class=\"entregable-sub\">9 pages \u00b7 Editable CMS \u00b7 On-page SEO \u00b7 LLMs \u00b7 copywriting \u00b7 LocalBusiness schema \u00b7 responsive<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Design and development of the complete site in editable CMS \u2014 built by hand, without generic templates. Each page specifically designed for NUA Glow: Home, Laser Hair Removal, Facial Treatments, HIFU, Body Therapies, Massages, About NUA Glow, Blog, and Contact. Responsive, fast, with on-page SEO, schema. <em>LocalBusiness<\/em> y <strong>optimization for LLMs<\/strong> (ChatGPT, Perplexity, Google AI Overviews) since the day of publication.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">2<\/div>\n <div>\n <div class=\"entregable-title\">Google Business Profile<\/div>\n <div class=\"entregable-sub\">Complete optimization of the existing profile<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Comprehensive audit and optimization: correct categories (Laser Hair Removal Center, Spa, Aesthetic Clinic, Massage Center), services with indicative prices, photos of the space and equipment, pre-answered Q&A, regular publications and link to the website. Objective: to appear in the top 3 of the map for high intent local searches.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">3<\/div>\n <div>\n <div class=\"entregable-title\">TrustIndex<\/div>\n <div class=\"entregable-sub\">Google reviews - Instagram and Facebook feeds - YouTube videos - on site.<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n TrustIndex setup and integration on the site: Google reviews (\u2605 + text) updating automatically, Instagram and Facebook feed in real time, and YouTube videos appearing on the site without manual intervention. The highest converting passive widget for premium local businesses.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">4<\/div>\n <div>\n <div class=\"entregable-title\">WhatsApp Business - Catalog<\/div>\n <div class=\"entregable-sub\">Direct-to-customer service showcase - without intermediaries<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Full setup: catalog with photo, name, description and price per service organized by category (Laser Hair Removal, Facials, HIFU, Body Therapies, Massages, Combo Brows); automated welcome messages and quick replies; shareable link to catalog by QR, DM or mail. Does not require Instagram, Facebook or active website to function.\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\">5<\/div>\n <div>\n <div class=\"entregable-title\">YouTube Shorts + Repurpose.io<\/div>\n <div class=\"entregable-sub\">Record once - publish to all<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Repurpose.io setup: the client records a video from the booth with the phone. Repurpose.io automatically distributes it to YouTube Shorts, Instagram Reels, TikTok, Facebook and Twitter-X. YouTube videos also appear on the website via TrustIndex. <strong>A single recording = active presence on 5 platforms simultaneously.<\/strong>\n <div class=\"tw\" style=\"margin-top:12px;\">\n <p style=\"font-weight:700; color:var(--green-dark); margin-bottom:8px;\">5 Shorts ideas ready to shoot:<\/p>\n <table>\n <thead><tr><th>Content Idea<\/th><th style=\"width:46%\">Why it works<\/th><\/tr><\/thead>\n <tbody>\n <tr><td>How does Tridiodo laser hair removal work? - 60 sec.<\/td><td class=\"ll\">Index in Google for \u201claser hair removal Leon\u201d permanently.<\/td><\/tr>\n <tr><td>Before and after Hollywood Peel - recorded in the booth<\/td><td>Visible result in ONE session - the kind of transformation that goes viral.<\/td><\/tr>\n <tr><td>\u2018What is HIFU and why does it replace the scalpel?\u2019 - 60 sec.<\/td><td class=\"ll\">HIFU has the highest ticket ($1,200-$4,500). A video filters out the highest value prospect.<\/td><\/tr>\n <tr><td>NUA Glow space tour - room, equipment, ambiance<\/td><td>The Panorama space is a powerful visual differentiator that the competition does not have.<\/td><\/tr>\n <tr><td>\u2018How many laser hair removal sessions do I need?\u2019 - 45 sec.<\/td><td class=\"ll\">The most sought-after question in the industry. Whoever answers it first on video captures that intention.<\/td><\/tr>\n <\/tbody>\n <\/table>\n <\/div>\n <\/div>\n<\/div>\n\n<div class=\"entregable\">\n <div class=\"entregable-head\">\n <div class=\"entregable-num\" style=\"background:var(--gold-border);\">6 \u2605<\/div>\n <div>\n <div class=\"entregable-title\">YouTube Content Guide - 10 ready-made ideas<\/div>\n <div class=\"entregable-sub\">Bonus included at no additional cost when contracting the package<\/div>\n <\/div>\n <\/div>\n <div class=\"entregable-body\">\n Document with 10 structured YouTube Shorts ideas: topic, 60-second script, caption with keywords and suggested hashtags. Covers star services: Laser Hair Removal, HIFU, Hollywood Peel, Massage and Body Therapies. Included at no additional cost.\n <\/div>\n<\/div>\n\n<h3 id=\"layout\">3.2 Website - 9 Pages Architecture<\/h3>\n<p>Each page is designed for a specific service with its own Google ranking objective. As of publication day, NUA Glow has 9 different URLs competing for high intent terms.<\/p>\n\n<div class=\"layout-grid\">\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">1<\/span>Home<\/div>\n <div class=\"layout-card-body\">\n Hero premium + value proposition (3 pillars) + services priced from + hair removal packages + why NUA Glow + results gallery + TrustIndex (reviews + Instagram) + contact\/agendar.\n <div class=\"obj\">Central conversion hub - each section with measurable intent and CTA direct to WhatsApp.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">2<\/span>Laser Hair Removal<\/div>\n <div class=\"layout-card-body\">\n Description of Tridiodo technology, complete pricing table by area (small and large), 4 packages of 10 sessions with pricing, before\/after, FAQ and CTA schedule.\n <div class=\"obj\">Catch: \u201claser hair removal Leon\u201d, \u201claser hair removal Leon price\u201d - the highest volume term.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">3<\/span>Facial Treatments<\/div>\n <div class=\"layout-card-body\">\n Hollywood Peel, Dermapen, RF Rejuvenation, Facial Cleansing and Anti-Acne with pricing, before\/after per treatment, indications and CTA.\n <div class=\"obj\">Positions for: \u201cHollywood Peel Le\u00f3n\u201d, \u201cDermapen Le\u00f3n GTO\u201d, \u201cfacial rejuvenation Le\u00f3n\u201d.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">4<\/span>HIFU Rejuvenation<\/div>\n <div class=\"layout-card-body\">\n Exclusive page for the highest ticket treatment: clinical description, treatable areas (Full Face, Mid Face, Neck, Neckline), price table ($1,200-$4,500), before\/after and testimonials.\n <div class=\"obj\">Capture: \u201cHIFU Le\u00f3n\u201d, \u201clifting without surgery Le\u00f3n GTO\u201d. The high ticket justifies dedicated page.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">5<\/span>Body Therapies<\/div>\n <div class=\"layout-card-body\">\n Liposonix, Cavitation, Lymphatic Drainage and Wraps with descriptions, prices, indications and differences between treatments. CTA for evaluation.\n <div class=\"obj\">Positions for: \u201cbody reduction Leon\u201d, \u201cLiposonix Leon GTO\u201d, \u201clymphatic drainage Leon\u201d.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">6<\/span>Massage and Relaxation<\/div>\n <div class=\"layout-card-body\">\n All 5 massages with description of benefits, duration and price. Combo Brows included. Photos of the relaxation area of the space.\n <div class=\"obj\">Catch: \u201crelaxing massage Leon GTO\u201d, \u201chot stone spa Leon\u201d, \u201cherbal pindas Leon\u201d.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">7<\/span>About NUA Glow<\/div>\n <div class=\"layout-card-body\">\n Business history, philosophy of wellness and respect, specialized equipment, available technology, mission.\n <div class=\"obj\">Emotional connection + premium level validation. Clients hire people and spaces.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">8<\/span>Blog \/ Guides<\/div>\n <div class=\"layout-card-body\">\n SEO clusters: skin care in Leon, complete guide to laser hair removal, what is HIFU, benefits of monthly massage, body therapies.\n <div class=\"obj\">Permanent organic traffic. Each article positions NUA Glow as an authority and generates leads.<\/div>\n <\/div>\n <\/div>\n <div class=\"layout-card\">\n <div class=\"layout-card-head\"><span class=\"num\">9<\/span>Contact \/ Schedule<\/div>\n <div class=\"layout-card-body\">\n Form with service selection + direct WhatsApp (+52 443 102-1219) + address Av. Panorama 707 with embed map + schedules + GMB link + social networks.\n <div class=\"obj\">Final conversion - the ready-to-agendize prospect finds all options in one place.<\/div>\n <\/div>\n <\/div>\n<\/div>\n\n<h3 id=\"iguala-sec\">3.3 Monthly Content Equalization<\/h3>\n<p>The match covers content production and monthly site maintenance. It is offered in two options depending on the pace of publication of the business:<\/p>\n\n<div class=\"opt-a\" style=\"margin-top:16px;\">\n <div class=\"oh\">Option A - 2 contents per month<\/div>\n <div class=\"os\">Blog \u2192 GMB \u2192 YouTube Shorts \u2192 WP maintenance + monthly report.<\/div>\n<\/div>\n<div class=\"opt-b\">\n <div class=\"oh\">Option B - 4 contents per month<\/div>\n <div class=\"os\">Blog \u2192 GMB \u2192 YouTube Shorts \u2192 WP maintenance + monthly report.<\/div>\n<\/div>\n\n<p style=\"margin-top:12px;\">In both options, <strong>each content follows the same automated flow:<\/strong><\/p>\n<ul class=\"clean\">\n <li><strong>1 blog article<\/strong> written and published on the site with on-page SEO - each article positions NUA Glow for an additional, permanent local search term in Google.<\/li>\n <li><strong>The same article<\/strong> is published as a post in Google Business Profile - text + image - without additional work from the client.<\/li>\n <li><strong>The content of the blog<\/strong> becomes a YouTube Short that Repurpose.io automatically distributes to YouTube, Instagram Reels, TikTok and Facebook.<\/li>\n <li><strong>Editable CMS Maintenance<\/strong> plugin, theme and core updates, security monitoring, minor changes in texts, prices or photos.<\/li>\n <li><strong>Monthly report:<\/strong> site visits, Google Maps searches, site clicks and direct calls from the Google profile.<\/li>\n<\/ul>\n\n<h3 id=\"no-incluye\">3.4 Does not include<\/h3>\n<ul>\n <li><strong>Google Ads Campaigns<\/strong> - newly published website is the prerequisite. Available as an additional service once the site is indexed.<\/li>\n <li><strong>Meta Ads Campaigns<\/strong> (Facebook\/Instagram) - require ready creative assets. Inexpensive advertising via WhatsApp Business is available from the first month.<\/li>\n <li><strong>Photo or video production<\/strong> - the client provides visual material (photos of the space, equipment, before\/after).<\/li>\n <li><strong>Integration with Latepoint<\/strong> - available as optional add-on (see Quote \u00a71 and \u00a73). License ~$3,550 MXN + annual renewal ~$1,750 MXN, to be paid by the customer. <em>Prices are subject to exchange rate fluctuations.<\/em><\/li>\n<\/ul>\n\n<hr class=\"doc-divider\">\n\n\n\n<h2 id=\"presupuesto\">Budget - Full Digital Presence<\/h2>\n\n<div class=\"ficha\">\n <div class=\"ficha-header\">Budget Data<\/div>\n <div class=\"ficha-grid\">\n <div class=\"ficha-cell\"><strong>Customer<\/strong>NUA Glow Wellness Spa<\/div>\n <div class=\"ficha-cell\"><strong>WhatsApp<\/strong>+52 443 102-1219<\/div>\n <div class=\"ficha-cell\"><strong>Date of issue<\/strong>March 2026<\/div>\n <div class=\"ficha-cell\"><strong>Validity<\/strong>30 calendar days from issuance<\/div>\n <div class=\"ficha-cell\"><strong>Currency<\/strong>Mexican Pesos (MXN) - VAT not included<\/div>\n <div class=\"ficha-cell\"><strong>Prepared by<\/strong>UnEjemplo.com - Steve Sullivan - solonecesitas@unejemplo.com<\/div>\n <\/div>\n<\/div>\n\n\n\n<h2 id=\"inversion\">Initial Investment<\/h2>\n<p>One-time payment at the beginning of the project. Covers the complete development of the site and the configuration of all services included in the package.<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:38%\">Concept<\/th>\n <th>Detail<\/th>\n <th class=\"c\" style=\"width:16%\">Price<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Complete Web Site - handmade<\/td>\n <td>9 pages \u00b7 Editable CMS \u00b7 On-page SEO \u00b7 Copywriting \u00b7 LLMs \u00b7 LocalBusiness Schema \u00b7 Responsive<span class=\"sub\">Estimated delivery: 5 to 10 business days<\/span><\/td>\n <td class=\"c b tgn\" style=\"font-size:1.05rem;\">$ 20,000<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Google Business Profile<\/td>\n <td class=\"ll\">Complete optimization: categories, services, photos, Q&A, initial posts<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">TrustIndex - Initial Setup<\/td>\n <td>Google reviews + Instagram and Facebook feeds + YouTube videos on the site.<\/td>\n <td class=\"c b tgn\">$ 1,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">WhatsApp Business - Catalog<\/td>\n <td class=\"ll\">Complete profile + catalog by category + automatic messages<\/td>\n <td class=\"c b tgn ll\">$ 1,200<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">Repurpose.io - Initial setup<\/td>\n <td>Configuration of automatic distribution flows between platforms<\/td>\n <td class=\"c b tgn\">$ 1,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">nuaspa.mx domain name - 1st year <span class=\"badge\" style=\"font-size:10px; vertical-align:middle;\">\u2605 Recommended<\/span><\/td>\n <td class=\"ll\">Option A - Registration + DNS + nameservers via 1Example.com<\/td>\n <td class=\"c b tgn ll\">$ 1,315<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">nuaspa.com.mx domain name - 1st year<\/td>\n <td>Option B - Registration + DNS + nameservers via 1Example.com<\/td>\n <td class=\"c b\" style=\"color:#888;\">$ 616<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Professional Email - 1st year<\/td>\n <td class=\"ll\">1 @nuaspa.mx account - 10 GB - web & mobile access via 1Example.com<\/td>\n <td class=\"c b tgn ll\">$ 432<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">CMS Hosting Deluxe editable - 1st year<\/td>\n <td>Managed server - SSL - daily backups - CDN via 1Example.com<\/td>\n <td class=\"c b tgn\">$ 3,600<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">YouTube Shorts Guide - 10 ideas <span class=\"badge\" style=\"font-size:10px; vertical-align:middle;\">\u2605 Bonus<\/span><\/td>\n <td class=\"ll\">Ready-to-record themes, scripts and captions - included at no additional cost<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b la\" style=\"color:#7A5800;\">Latepoint - Setup and integration <span class=\"badge gold\" style=\"font-size:10px; vertical-align:middle;\">Optional<\/span><\/td>\n <td class=\"la\" style=\"color:#5A4000;\">Online booking system: configuration of services, booths, calendar and payments on site. Latepoint license (~$3,550 MXN) to be paid by the client.<\/td>\n <td class=\"c b la\" style=\"color:#7A5800;\">$ 1,500<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<div class=\"box-gold\" style=\"margin-top:4px;\">\n <strong>\u2605 Domain:<\/strong> Only one is registered - the customer chooses. <strong>nuaspa.mx is the recommended option:<\/strong> shorter, more memorable and of exclusive national extension (.mx). The nuaspa.com.mx price ($616) applies if that alternative is preferred.\n<\/div>\n\n\n\n<h2 id=\"iguala-precio\">2. Monthly Equalization - Contents + Maintenance<\/h2>\n<p>Equalization starts from <strong>second month<\/strong> - the first month of maintenance is included in the initial investment. Available in two options depending on the rate of publication:<\/p>\n\n<div class=\"opt-a\" style=\"margin-top:16px;\">\n <div class=\"oh\">Option A - 2 contents per month<\/div>\n <div class=\"os\">Ideal to start with a consistent and sustainable pace<\/div>\n<\/div>\n\n<div class=\"tw\"><table>\n <thead><tr><th style=\"width:44%\">Concept<\/th><th>Detail<\/th><th class=\"c\" style=\"width:16%\">Price<\/th><\/tr><\/thead>\n <tbody>\n <tr>\n <td class=\"b\">2 blog articles on the site<\/td>\n <td>Research, on-page SEO writing, and publishing in an editable CMS<\/td>\n <td class=\"c b tgn\" style=\"font-size:1.05rem;\">$ 3,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">2 posts in Google Business Profile<\/td>\n <td class=\"ll\">From blog directly to GMB - text + image. No additional work from the client.<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">2 videos YouTube Shorts<\/td>\n <td>From the blog \u2192 Repurpose.io distributes to YouTube, Instagram Reels, TikTok and Facebook.<\/td>\n <td class=\"c b tgn\">Including<\/td>\n <\/tr>\n <tr class=\"total\">\n <td class=\"b\">WP maintenance + support + monthly report<\/td>\n <td>Updates, security, minor changes, visitor reporting and GMB.<\/td>\n <td class=\"c b\">Including<\/td>\n <\/tr>\n <\/tbody>\n <tfoot>\n <tr>\n <td colspan=\"2\" class=\"b\" style=\"background:var(--green-dark); color:var(--gold); text-align:right; padding:10px 12px;\">Total Option A \/ month<\/td>\n <td class=\"c\" style=\"background:var(--green-dark); color:#fff; font-size:1.2rem; font-weight:800;\">$ 3,500<\/td>\n <\/tr>\n <\/tfoot>\n<\/table><\/div>\n\n<div class=\"opt-b\" style=\"margin-top:20px;\">\n <div class=\"oh\">Option B - 4 contents per month<\/div>\n <div class=\"os\">Ideal for accelerated positioning and active presence in multiple channels<\/div>\n<\/div>\n\n<div class=\"tw\"><table>\n <thead><tr><th style=\"width:44%\">Concept<\/th><th>Detail<\/th><th class=\"c\" style=\"width:16%\">Price<\/th><\/tr><\/thead>\n <tbody>\n <tr>\n <td class=\"b\">4 blog articles on the site<\/td>\n <td>Research, on-page SEO writing, and publishing in an editable CMS<\/td>\n <td class=\"c b tgn\" style=\"font-size:1.05rem;\">$ 5,500<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">4 posts in Google Business Profile<\/td>\n <td class=\"ll\">From blog directly to GMB - text + image. No additional work from the client.<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">4 videos YouTube Shorts<\/td>\n <td>From the blog \u2192 Repurpose.io distributes to YouTube, Instagram Reels, TikTok and Facebook.<\/td>\n <td class=\"c b tgn\">Including<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">WP maintenance + support + monthly report<\/td>\n <td class=\"ll\">Updates, security, minor changes, visitor reporting and GMB.<\/td>\n <td class=\"c b tgn ll\">Including<\/td>\n <\/tr>\n <\/tbody>\n <tfoot>\n <tr>\n <td colspan=\"2\" class=\"b\" style=\"background:var(--green-dark); color:var(--gold); text-align:right; padding:10px 12px;\">Total Option B \/ month<\/td>\n <td class=\"c\" style=\"background:var(--green-dark); color:#fff; font-size:1.2rem; font-weight:800;\">$ 5,500<\/td>\n <\/tr>\n <\/tfoot>\n<\/table><\/div>\n\n\n\n<h2 id=\"anuales\">3. Annual Dues - Infrastructure and Subscriptions<\/h2>\n<p>These services are billed directly and separately, once a year. They are not part of the monthly match. Steve Sullivan provides 60 days notice prior to the expiration of each service.<\/p>\n\n<div class=\"tw\"><table>\n <thead>\n <tr>\n <th style=\"width:36%\">Service<\/th>\n <th>Detail<\/th>\n <th class=\"c\" style=\"width:16%\">Fee \/ year<\/th>\n <\/tr>\n <\/thead>\n <tbody>\n <tr>\n <td class=\"b\">Hosting CMS Deluxe Editable<\/td>\n <td>Managed server - SSL - daily backups - CDN via 1Example.com<\/td>\n <td class=\"c b tgn\">$ 3,600<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Professional email @nuaspa.mx<\/td>\n <td class=\"ll\">1 account - 10 GB - web and mobile access via 1Example.com<\/td>\n <td class=\"c b tgn ll\">$ 432<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">TrustIndex - annual subscription<\/td>\n <td>Reviews of Google + network feeds updating themselves on the site<\/td>\n <td class=\"c b tgn\">$ 1,300<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">Repurpose.io Starter - annual subscription<\/td>\n <td class=\"ll\">Automatic distribution to YouTube, Instagram Reels, TikTok and Facebook<\/td>\n <td class=\"c b tgn ll\">$ 6,960<\/td>\n <\/tr>\n <tr>\n <td class=\"b\">nuaspa.mx domain name - annual renewal <span class=\"badge\" style=\"font-size:10px; vertical-align:middle;\">\u2605<\/span><\/td>\n <td>Option A (recommended) - 60 days notice via 1Example.com<\/td>\n <td class=\"c b tgn\">$ 1,315<\/td>\n <\/tr>\n <tr>\n <td class=\"b ll\">nuaspa.com.mx domain - annual renewal<\/td>\n <td class=\"ll\">Option B - 60 days notice via 1Example.com<\/td>\n <td class=\"c b ll\" style=\"color:#888;\">$ 616<\/td>\n <\/tr>\n <tr>\n <td class=\"b la\" style=\"color:#7A5800;\">Latepoint - annual license <span class=\"badge gold\" style=\"font-size:10px; vertical-align:middle;\">Optional<\/span><\/td>\n <td class=\"la\" style=\"color:#5A4000;\">Annual renewal of the booking plugin license. Applies only if the Latepoint add-on is contracted.<\/td>\n <td class=\"c b la\" style=\"color:#7A5800;\">~$1,750 MXN<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n\n\n<h2 id=\"notas\">4. General Terms and Conditions<\/h2>\n\n<div class=\"tw\"><table>\n <tbody>\n <tr>\n <td style=\"width:36%; background:#F8F8F6; font-weight:700; font-size:13px;\">Currency and taxation<\/td>\n <td>Prices in Mexican pesos (MXN). VAT not included. Prices for services and licenses quoted in US dollars (USD) are converted at the current exchange rate - <strong>subject to variation.<\/strong><\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Start of equalization<\/td>\n <td>Monthly matching starts from the second month - the first month of maintenance is included in the initial investment.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Annual fees<\/td>\n <td>Annual fees (hosting, subscriptions, domain) are billed separately once a year. Steve Sullivan provides 60 days notice.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Domain<\/td>\n <td>Only one is registered - the customer chooses. <strong>nuaspa.mx recommended:<\/strong> shorter, more memorable and exclusive (.mx).<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Validity of the budget<\/td>\n <td>30 calendar days from the date of issue. After this period, prices may be adjusted.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Customer's material<\/td>\n <td>The client provides: photos of the space, equipment and before\/after results. The website copy is produced by UnEjemplo.com.<\/td>\n <\/tr>\n <tr>\n <td class=\"b sm\" style=\"background:#F8F8F6;\">Delivery time<\/td>\n <td>5 to 10 business days from receipt of visual material and approval of content.<\/td>\n <\/tr>\n <\/tbody>\n<\/table><\/div>\n\n<div class=\"box-dark\" style=\"margin-top:24px;\">\n <strong>Next steps<\/strong>\n <p>Selection of the matching option (A or B) and confirmation of the domain (nuaspa.mx or nuaspa.com.mx).<\/p>\n <p>2. Advance of 70% to initiate the project. The remaining 30% is settled upon delivery of the site for review.<\/p>\n <p>NUA Glow provides the photos of the space, equipment and results - the site copy is produced by UnEjemplo.com.<\/p>\n <p>4. Included are <strong>2 rounds of review<\/strong> - changes in content, text and visual adjustments. Publication upon approval of the second round.<\/p>\n<\/div>\n\n<div class=\"ftrnote\">\n Budget prepared by <strong>OneExample.com<\/strong> - Steve Sullivan - solonecesitas@unejemplo.com<br>\n Confidential Document - For the exclusive use of NUA Glow Wellness Spa\n<\/div>\n\n<\/div>\n<\/body>\n<\/html>","protected":false},"excerpt":{"rendered":"<p>NUA Glow Wellness Spa \u2014 An\u00e1lisis \u00b7 Propuesta \u00b7 Presupuesto \u00b7 UnEjemplo.com AN\u00c1LISIS Panorama Competidores Huecos ESTRATEGIA Diagn\u00f3stico Prioridades Por 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